How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ourcal | #1 | — | ||||
| shared calendar | #25 | |||||
| couple calendar | #27 | |||||
| group calendar | #46 | |||||
| private calendar | #52 | |||||
| family calendar | #68 | |||||
| encrypted calendar | Not ranked | — | — | |||
| secure calendar | Not ranked | — | — | |||
| end-to-end encryption calendar | Not ranked | — | — | |||
| shared family planner | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
OurCal has strong brand visibility (rank 1 for "ourcal") but suffers from low overall visibility (35/100) due to weak keyword coverage and lack of chart presence. The immediate priority is to expand and optimize keyword usage while boosting downloads to earn chart rankings.
The brand keyword "ourcal" ranks #1 with traffic score 54 and moderate difficulty, providing a solid foundation for ASO. Leverage this by keeping the brand at the forefront of the title and short description.
Key terms like "shared calendar" (rank 25), "family calendar" (rank 68) and "group calendar" (rank 46) sit outside the top 20, limiting discoverability. These should be prioritized in the title, short description, and early description copy.
Keywords with strong traffic but no ranking—"encrypted calendar", "secure calendar", "end‑to‑end encryption calendar"—present quick wins. Adding them verbatim to the description and subtitle can push them into the index.
The app currently has a 0% charts score, meaning it isn’t appearing in any top‑charts. Without chart visibility, organic traffic stays low. A short‑term install campaign combined with a refreshed store listing can generate the installs needed for chart eligibility.
Competitors like Notion Calendar and Teamup Calendar rank higher for shared‑calendar related terms. Conduct a competitor keyword gap analysis and incorporate any high‑performing, relevant keywords they rank for (e.g., "team calendar", "family planner").
Actionable recommendations to improve your visibility
Your description is 3456 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
OurCal: Shared Calendar has a visibility score of 35 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
OurCal: Shared Calendar is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of OurCal: Shared Calendar are Family Shared Calendar: FamCal, Teamup Calendar, Zoho Calendar. These apps appear next to OurCal: Shared Calendar on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
OurCal: Shared Calendar is listed in the Productivity category on the Google Play.
Based on this audit, OurCal: Shared Calendar should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to OurCal: Shared Calendar.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.