This audit was generated on May 22, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| perfectgift | #1 | Live trend | — |  | |||
| egift cards | #9 | Live trend |  |  | |||
| custom gift cards | #16 | Live trend |  |  | |||
| virtual gift cards | #24 | Live trend |  |  | |||
| digital gift cards | #37 | Live trend |  |  | |||
| personalized gifts | #42 | Live trend |  |  | |||
| online gift cards | #48 | Live trend |  |  | |||
| gift card platformOpportunity | #82 | Live trend |  |  | |||
| visa gift cardsOpportunity | #92 | Live trend |  |  | |||
| gift cards | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
PerfectGift.com has a moderate ASO health with a strong rank for its brand keyword but is missing visibility on high‑traffic generic terms and suffers from low ratings and no chart presence. The top priority is to capture unranked high‑volume keywords and improve user perception.
The app ranks #1 for the exact‑match keyword "perfectgift" (traffic 57, difficulty 37), giving it immediate discoverability for brand‑searchers. Maintain this position by preserving the keyword in the title and ensuring consistent branding across assets.
Ranks within the top 10 for "egift cards" (rank 9) and top 20 for "custom gift cards" (rank 16) despite moderate competition, contributing to the 62% keywords score. Leverage these terms in the short description and screenshot captions to reinforce relevance.
Key generic keywords such as "gift cards" (traffic 63, difficulty 80) and "personalized gifts" (traffic 54, difficulty 45) are not ranked, representing a large untapped search volume. The app’s title, short description, and full description lack these exact phrases.
Current rating is 3.0 / 5 with only 6 reviews, which hurts conversion and quality score (63%). Negative perception can also limit algorithmic favorability. The app needs a systematic review acquisition strategy.
Charts score is 0% (no presence in global or category charts). Improving install velocity and retention can unlock chart placement, dramatically boosting organic traffic. Optimizing onboarding and adding a referral incentive can accelerate installs.
Competitors like Giftz Unique and Faveremit rank ahead on shared keywords while PerfectGift only shares one keyword with each. Conduct a competitor keyword gap analysis and target missing terms such as "online gift cards" (rank 48) and "virtual gift cards" (rank 24) with dedicated ad‑group copy and localized assets.
- 1Revise the title and short description to include high‑traffic generic keywords (e.g., "gift cards", "personalized gifts") while keeping the brand keyword prominent.
- 2Launch an in‑app prompt and email campaign to encourage satisfied users to leave 5‑star reviews, aiming to raise the rating to ≥4.0.
- 3Create a localized A/B test for screenshots and feature graphic that highlight "eGift cards" and "custom designs" to improve click‑through rates.
- 4Implement a referral or incentive program to boost install velocity, targeting chart eligibility within the next 30 days.
- 5Perform a competitor keyword gap audit and add at least 5 missing high‑traffic keywords to the description and metadata, monitoring rank changes weekly.
Category Ranking
Shopping chart position
Temu: Shop Like a Billionaire
Whatnot: Shop, Sell, Connect
SHEIN-Shopping Online
Walmart: Shopping & Savings
Shop: All your favorite brands
Vinted: Shop & sell pre-loved
Amazon Shopping
Fetch: America’s Rewards App
GovAuctions.com - Shop Surplus
eBay online shopping & selling
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PerfectGift.com?
PerfectGift.com has a visibility score of 50 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
On how many keywords does PerfectGift.com rank?
PerfectGift.com is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PerfectGift.com?
Based on shared keyword rankings, the most frequent competitors of PerfectGift.com are Google Wallet, Giftz Unique: Buy Gift Online, GiftMe - Gift Cards & Rewards. These apps appear next to PerfectGift.com on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PerfectGift.com in on the Google Play?
PerfectGift.com is listed in the Shopping category on the Google Play.
How can PerfectGift.com improve its App Store Optimization?
Based on this audit, PerfectGift.com should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PerfectGift.com.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.