This audit was generated on May 25, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
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Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Litmus Risk has a decent start with brand‑keyword dominance (rank 1 for "litmus risk") but overall visibility is very low (13/100) due to poor keyword coverage, no user ratings, and limited store assets. Immediate focus should be on expanding keyword rankings and building credibility through reviews.
The app already ranks #1 for its exact name "litmus risk" with a traffic potential of 33, demonstrating strong brand recognition. Leverage this by keeping the brand name prominent in the title and short description.
The description highlights offline capability, a differentiator for construction field workers. Emphasize this feature in the subtitle and promotional graphics to improve conversion.
Only 1 of the top 10 target keywords is ranked; high‑traffic terms like "construction risk management" (traffic 25) and "fire safety inspection" (traffic 32) are missing. This drags the Keywords Score down to 14%.
The app has 0 reviews and a 0.0 rating, which negatively impacts trust and ranking algorithms. A lack of social proof is reflected in the low Quality Score (50%).
Integrate at least 5 untapped high‑traffic keywords (e.g., "fire safety inspection", "theft prevention", "moisture control", "job hazard analysis", "risk assessment tool") into the title, short description, and long description. Aim to rank within the top 30 for each within 4‑6 weeks.
The Quality Score of 50% suggests missing or low‑quality screenshots, video, and icon. Adding 5 high‑resolution, feature‑focused screenshots with captions and a short demo video can boost conversion and the Quality Score.
- 1Conduct keyword research and rewrite the app title & short description to include 3–5 high‑traffic keywords while retaining the brand name.
- 2Add the missing high‑traffic keywords to the long description and in‑app copy, ensuring natural language and keyword density ≤ 3%.
- 3Create 5 annotated screenshots and a 15‑second promo video highlighting offline use, fire safety, theft prevention, and moisture control features.
- 4Launch an outreach campaign (beta users, industry partners) to obtain at least 10 genuine 5‑star reviews within the next 30 days.
- 5Set up a weekly ranking monitor and A/B test subtitle variations to fine‑tune keyword performance.
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Litmus Risk?
Litmus Risk has a visibility score of 13 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 25, 2026.
On how many keywords does Litmus Risk rank?
Litmus Risk is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Litmus Risk?
Based on shared keyword rankings, the most frequent competitors of Litmus Risk are Risk Matrix Tool. These apps appear next to Litmus Risk on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Litmus Risk in on the Google Play?
Litmus Risk is listed in the Productivity category on the Google Play.
How can Litmus Risk improve its App Store Optimization?
Based on this audit, Litmus Risk should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Litmus Risk.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.