This audit was generated on March 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| financial manager | #17 |  |  |      | ||
| money manager | #19 |  |  |  | ||
| expense manager | #45 |  |  |    | ||
| cashbookOpportunity | #52 |  |  |      | ||
| expense tracker | #70 |  |  |   | ||
| financial trackerOpportunity | #80 |  |  | | ||
| income trackerOpportunity | #85 |  |  |   | ||
| budget plannerOpportunity | Not ranked | — | — |   | ||
| personal financeOpportunity | Not ranked | — | — |   | ||
| budgeting appOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Money Manager: Expense Tracker
Finance
My Budget Book
Finance
Beyond Budget - Budget Planner
Finance
Expense Manager
Tools
Cashew—Expense Budget Tracker
Finance
Simple Money Manager - Expense
Finance
Cost Track - Expense Tracker
Finance
Budget App & Tracker: Spendee
Finance
Everplan - Expense Tracker
Finance
Accounting App - Zoho Books
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Chime – Mobile Banking
Rocket Mortgage
Venmo
OnePay – Mobile Banking
TurboTax: File Your Tax Return
Progressive
Capital One Mobile
Klarna: Smarter everyday money
Google Wallet
Kalshi: Trade News & Sports
Wells Fargo Mobile®
Chase Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Money Manager: Expense Tracker has a solid quality score (88%) but suffers from low visibility (31/100) due to poor keyword rankings and absence from charts. Immediate focus should be on keyword optimization and chart acquisition to lift overall ASO performance.
The app scores 88% on quality, indicating strong performance in stability, UI, and user experience, which can be leveraged in store listings and ad creatives.
Only 7 of the 10 target keywords rank, and none break into the top 10 (e.g., "money manager" at #19, "expense tracker" at #70). This limits discoverability for high‑traffic terms.
Charts score is 0% with the app absent from both global and category charts, preventing algorithmic boosts that come from organic install momentum.
Keywords such as "money manager" (traffic 74, difficulty 77) and "expense tracker" (traffic 80, difficulty 67) have strong search volume. Incorporate them into the title, short description, and keyword field to improve rankings.
Competitors share only one keyword each, suggesting the market is not saturated on related terms like "budget planner," "personal finance," and "cashbook." Adding these to the metadata can capture untapped searches.
With 538 reviews and a 4.4‑star rating, encouraging more user reviews (especially 5‑star) can boost the app's credibility and positively affect its ranking algorithm.
- 1Revise the app title to include primary high‑traffic keywords (e.g., "Money Manager & Expense Tracker").
- 2Update the short description and keyword list with "budget planner," "personal finance," and "cashbook" while retaining existing high‑volume terms.
- 3Launch a targeted install campaign (e.g., Google UAC) to generate a surge of installs and push the app onto the Finance category charts.
- 4Implement in‑app review prompts after key user actions to increase the volume and positivity of reviews.
- 5Add localized keyword variations for top markets to broaden reach and reduce competition difficulty.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2605 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Money Manager: Expense Tracker?
Money Manager: Expense Tracker has a visibility score of 31 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 4, 2026.
On how many keywords does Money Manager: Expense Tracker rank?
Money Manager: Expense Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Money Manager: Expense Tracker?
Based on shared keyword rankings, the most frequent competitors of Money Manager: Expense Tracker are Money Manager: Expense Tracker, Simple Money Manager - Expense, My Budget Book. These apps appear next to Money Manager: Expense Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Money Manager: Expense Tracker in on the Google Play?
Money Manager: Expense Tracker is listed in the Finance category on the Google Play.
How can Money Manager: Expense Tracker improve its App Store Optimization?
Based on this audit, Money Manager: Expense Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Money Manager: Expense Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.