How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| travelbank | #1 | — |  |     | ||
| travel expenses | #6 |  |  |    | ||
| corporate travel | #15 |  |  |      | ||
| business travel | #47 |  |  |      | ||
| expense tracker | Not ranked | — | — |      | ||
| receipt scanner | Not ranked | — | — |      | ||
| expense report | Not ranked | — | — |   | ||
| travel booking | Not ranked | — | — |     | ||
| expense management | Not ranked | — | — | | ||
| business expenses | Not ranked | — | — |    |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
TravelBank shows strong brand authority with the top ranking for its own name and a solid quality score, but its overall visibility is limited by low keyword coverage and lack of chart presence. Immediate focus should be on expanding high‑traffic keyword rankings and enhancing store assets to compete with leaders like Expensify and TripAdvisor.
The app ranks #1 for "travelbank" with a traffic potential of 54 and low difficulty (36), indicating strong brand recognition. Leverage this by keeping the brand name front‑and‑center in the title and short description.
Quality Score is 75% and the rating is 4.0 from 563 reviews, which supports conversion. Maintain user satisfaction and encourage more positive reviews to boost the quality signal.
Only 4 of the 10 analyzed keywords are ranked. High‑traffic terms like "expense tracker" (traffic 80, difficulty 67) and "receipt scanner" (traffic 45, difficulty 63) are not ranked, costing potential visibility.
Charts Score is 0% and the app is not ranked in its Business category, indicating very low organic discoverability. This limits exposure to users browsing the category.
Competitors rank for "corporate travel" (15) and "business travel" (47) while TravelBank is already strong for "travel expenses" (6). Adding these keywords to the title, short description, and long description, plus visual proof (screenshots of corporate booking), can siphon traffic from Expensify and TripAdvisor.
Actionable recommendations to improve your visibility
Your description is 2182 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
A 4.0 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
TravelBank - Travel & Expenses has a visibility score of 46 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 6, 2026.
TravelBank - Travel & Expenses is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of TravelBank - Travel & Expenses are Expensify - Travel & Expense, TapBiz Business Manager, Udemy Business. These apps appear next to TravelBank - Travel & Expenses on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
TravelBank - Travel & Expenses is listed in the Business category on the Google Play.
Based on this audit, TravelBank - Travel & Expenses should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to TravelBank - Travel & Expenses.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US