This audit was generated on March 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| queens public library | #1 | — |  |     | ||
| qpl mobile | #1 | — |  |   | ||
| library events | #3 |  |  |   | ||
| library catalog | #9 |  |  |    | ||
| library card | #10 | | |    | ||
| library near me | #15 | | |   | ||
| public library nycOpportunity | #69 |  |  |   | ||
| digital libraryOpportunity | #75 | |  |   | ||
| ebooks audiobooksOpportunity | Not ranked | — | — |    | ||
| borrow booksOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
LA County Library
Lifestyle
My Library
Productivity
Libby, the Library App
Books & Reference
Pleasant Hill Public Library
Lifestyle
New York Public Library (NYPL)
Books & Reference
Bridges Library Café Mobile
Books & Reference
DC Public Library
Lifestyle
SHARE Mobile Library
Lifestyle
Pittsylvania County Library
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Books & Reference chart position
KJV Bible: Audio+Verse
Audible: Audio Entertainment
YouVersion Bible App + Audio
Blessed - Bible Verse & Prayer
Bible For Women-Holy Bible App
Libby, the Library App
Lumina: Scripture & Bible
Bible Offline-KJV Holy Bible
Women's Bible
GoodNovel - Booktok, Stories
Bible Chat: Holy Bible Study
Amazon Kindle
King James Bible - Verse+Audio
Daily Bible - Verse+Audio
Hoopla: Your Library, Anywhere
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app enjoys strong keyword coverage (93% score) but suffers from low quality signals and missed high‑traffic keywords, resulting in a modest 73/100 visibility. Immediate focus should be on boosting quality score and capturing unranked high‑volume terms.
Eight out of ten target keywords rank, with the brand term "queens public library" at #1 and "library events" at #3, delivering solid organic traffic (42 and 42 respectively). Maintain these positions while expanding to related terms.
Quality score is only 53% due to a 3.4 star rating (315 reviews) and a truncated description. This hurts conversion and ranking potential, especially against competitors like LA County Library.
Keywords "ebooks audiobooks" (traffic 82, difficulty 48) and "borrow books" (traffic 81, difficulty 42) are not ranking. Optimizing title, short description, and metadata for these terms could capture substantial search volume.
Charts score is 0%, indicating missing or underperforming screenshots/video. Adding 5 high‑resolution screenshots and a 30‑second feature video highlighting e‑book and event features can improve click‑through and quality score.
Local terms like "library near me" rank #15 (traffic 69) and "public library nyc" rank #69 (traffic 22). Enhancing the short description with location‑specific language and adding location tags can improve local discoverability.
Increasing the average rating to ≥4.0 and growing review count above 500 will boost credibility and quality score, helping the app climb category rankings where it is currently unranked.
- 1Incorporate high‑traffic keywords "ebooks audiobooks" and "borrow books" into the app title and short description.
- 2Expand the full description to include keyword‑rich bullet points covering e‑books, audiobooks, borrowing process, and local services.
- 3Add 5 polished screenshots and a 30‑second video that showcase the e‑book/audiobook reader and event registration flow.
- 4Implement an in‑app rating prompt after a successful transaction to raise the rating to >4.0 and encourage user reviews.
- 5Run A/B tests on icon, screenshots, and localized copy to improve click‑through rates and monitor rankings against LA County Library.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
21 screenshots give users a comprehensive view of your app.
Strong keyword positions
Ranking in top 10 for 4 keyword(s): library card, library catalog, library events.
Good visibility score
Score of 73/100 indicates solid app store presence.
Rating needs improvement
A 3.4 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Queens Public Library?
Queens Public Library has a visibility score of 73 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.
On how many keywords does Queens Public Library rank?
Queens Public Library is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Queens Public Library?
Based on shared keyword rankings, the most frequent competitors of Queens Public Library are LA County Library, New York Public Library (NYPL), Bridges Library Café Mobile. These apps appear next to Queens Public Library on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Queens Public Library in on the Google Play?
Queens Public Library is listed in the Books & Reference category on the Google Play.
How can Queens Public Library improve its App Store Optimization?
Based on this audit, Queens Public Library should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Queens Public Library.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.