How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| nypl | #1 | — | ||||
| new york public library | #1 | — | ||||
| library catalog | #6 | |||||
| library card | #9 | |||||
| library near me | #10 | |||||
| library events | #20 | |||||
| renew books | #27 | |||||
| book checkout | #46 | |||||
| ebooks audiobooks | Not ranked | — | — | |||
| book pickup | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The NYPL app boasts strong brand keyword rankings (nypl, new york public library at #1) and a solid visibility score of 78, but its quality score (65%) and lack of chart presence indicate growth potential. Primary priority: improve rankings for high‑traffic unranked keywords and boost app quality signals to drive installs.
The app ranks #1 for "nypl" (traffic 80) and "new york public library" (traffic 41) with low difficulty, securing high‑intent traffic. Leverage these positions by reinforcing brand terms in the title and short description.
A quality score of 65% suggests suboptimal visuals and user feedback; the app rating sits at 4.0 with only 146 reviews. Upgrade screenshots, add a 15‑second video, and implement an in‑app review prompt to raise ratings and perceived quality.
Charts score is 0%, meaning the app isn’t featured in top‑download lists. Without chart visibility, organic install volume stalls, limiting overall visibility score.
Keywords "ebooks audiobooks" (traffic 82) and "book pickup" (traffic 77) have the highest search volume yet are not ranked. Integrate these terms naturally into the title, short description, and feature list to capture this demand.
"book checkout" ranks 46 (traffic 53) and "renew books" 27 (traffic 44). Adding these phrases to bullet points and using them in localized screenshots can push them into the top 20, increasing discoverability.
"library near me" already ranks 10 (traffic 69). Expand with branch‑specific keywords (e.g., "Mid‑Manhattan library") in the description to capture localized searches and edge out competitors like Queens Public Library.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 3 keyword(s): library card, library catalog, library near me.
Score of 78/100 indicates solid app store presence.
Your app description is only 406 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
A 4.0 rating may deter potential users. Focus on fixing bugs and improving UX.
Improving ratings and downloads can help reach category top charts.
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