This audit was generated on March 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
9
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| little free library | #1 | — |  |     | ||
| little library | #1 | — |  | | ||
| little free library locator | #1 | — | |  | ||
| little library finder | #1 | — | |   | ||
| little library map | #1 | — |  |   | ||
| little library near me | #1 | — | |   | ||
| little library app | #1 | — | |   | ||
| little free library map | #1 | — | |   | ||
| library near me | #2 |  | |  | ||
| book exchangeOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
BKLYN Library
Books & Reference
Libby, the Library App
Books & Reference
Hoopla: Your Library, Anywhere
Books & Reference
Salt Lake County Library
Education
Allegheny County Libraries
Books & Reference
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
PDF & Launcher for Android
Find My Phone by Clap Launcher
Photo Recover Plus - Restore
Move to iOS
Clean Utility Toolkit
Open Browser - Smart & Safe
QR & Barcode Scanner
Clean Fix Plus
All Restore - Photo & Video
Samsung Smart Switch Mobile
Cleaning Toolbox & Launcher
Cleaner Toolbox
PDF Reader - Editor & Viewer
Google Authenticator
Brightest Flashlight Launcher
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Little Free Library dominates its core keywords with top‑1 rankings, but lacks visibility in charts and its category, resulting in a moderate overall score. Immediate focus should be on expanding keyword coverage and improving store listing assets to capture unranked high‑traffic searches.
9 out of 10 target keywords rank #1 (e.g., "little free library", "little library finder"), delivering high traffic (average traffic score ~60). Maintain this by protecting rankings with regular monitoring.
Charts Score is 0% with no placement in global or category charts, limiting organic discovery beyond keyword searches. This is a major gap given the app’s strong keyword base.
The app is not ranked in the Tools category, which prevents category‑based browsing traffic. Competing tools (e.g., BKLYN Library) appear ahead despite fewer shared keywords.
"book exchange" has 63 traffic points but is not ranked. Adding this term to the title, short description, and in‑app metadata could unlock a sizable audience.
Searches like "library near me" (rank 2) show strong local intent. Creating geo‑specific screenshots, localized copy, and a short video highlighting map and routing features can boost conversion and chart performance.
- 1Add "book exchange" and related long‑tail terms (e.g., "community book swap") to the app title, short description, and keyword field.
- 2Refresh store listing assets: include localized screenshots, a 15‑second promo video, and highlight the map/routing UI to capture local intent.
- 3Re‑evaluate category placement; consider moving to a more relevant category (e.g., Travel & Local) where competition is lower and chart entry is easier.
- 4Launch a review‑generation campaign (in‑app prompt after check‑in) to raise rating above 4.0 and improve quality score.
- 5Set up weekly rank monitoring for the unranked high‑traffic keyword and A/B test title/short description variations to push it into the top 10.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1546 characters, providing good keyword density and information for users.
Strong visual presence
12 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 6 keyword(s): little library, little library finder, little library map.
Good visibility score
Score of 79/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Little Free Library?
Little Free Library has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 16, 2026.
On how many keywords does Little Free Library rank?
Little Free Library is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 9 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Little Free Library?
Based on shared keyword rankings, the most frequent competitors of Little Free Library are Libby, the Library App, Hoopla: Your Library, Anywhere, Salt Lake County Library. These apps appear next to Little Free Library on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Little Free Library in on the Google Play?
Little Free Library is listed in the Tools category on the Google Play.
How can Little Free Library improve its App Store Optimization?
Based on this audit, Little Free Library should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Little Free Library.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.