This audit was generated on April 13, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| simply minimal white icon pack | #1 | — |  |     | ||
| simple icons | #1 | — | |    | ||
| minimal icon pack | #2 | |  |  | ||
| white moonlight icon pack | #2 | |  |   | ||
| minimalist icon pack | #3 | |  | | ||
| white icon pack | #5 | | | | ||
| icon pack androidOpportunity | #73 | |  |     | ||
| android icon packOpportunity | #77 |  |  |   | ||
| icon pack for androidOpportunity | #90 | |  |   | ||
| custom icon packOpportunity | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
White Moonlight Icon Pack
Personalization
Caelus White: linear icon pack
Personalization
Lanting Icon Pack: Colorful
Personalization
Simply Adaptive Icon Pack
Personalization
iWhite OS Icon Pack
Personalization
Arcticons - Line Icon Pack
Personalization
Monoic White Minimal Icon Pack
Personalization
Aura Icon Pack
Personalization
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Personalization chart position
Easy Homescreen
Easy Mail - Email Launcher
Big Keyboard: Easy Homescreen
Zedge™ Wallpapers & Ringtones
Candy Race Launcher
Themepack - App Icons, Widgets
Pillow Chase Home App
Make Money: Play to Earn Cash
Messenger Chat Home
Live Wallpapers - VibeWalls
iControl: Easy Widgets Themes
Facemoji AI Emoji Keyboard
Music ringtones for android
Emoji Up genmoji sticker maker
Cute Keyboard: Sounds & Emojis
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Simply Minimal White Icon Pack demonstrates strong keyword optimization with 100% keyword placement and ranks in top 5 for 6/9 ranked terms, but suffers from complete absence in category charts (0% Charts Score), indicating a critical discoverability gap despite solid search visibility.
The app achieves rank 1 for 'simply minimal white icon pack' and rank 1 for 'simple icons', capturing 47 and 54 traffic respectively. This indicates excellent long-tail keyword optimization and strong brand recognition among users already searching for this specific aesthetic.
Perfect 100% Quality Score combined with 4.7/5 rating from 487 reviews signals strong user satisfaction and retention. This provides conversion rate optimization (CRO) leverage that can be exploited to maximize the value of existing visibility.
0% Charts Score with N/A rankings in both Global and Category charts is the app's critical failure point. Despite strong search performance, the app is invisible in browse-based discovery where 65-70% of Google Play downloads originate, severely capping organic growth potential.
The app ranks 77 for 'android icon pack' (traffic 53, difficulty 40), 73 for 'icon pack android' (traffic 53, difficulty 41), and 90 for 'icon pack for android' (traffic 49, difficulty 38). These are high-volume, medium-difficulty terms where competitors likely capture significant traffic the app misses entirely.
The keyword 'custom icon pack' (traffic 54, difficulty 38) shows no ranking despite appearing in the top 10 analyzed terms. With difficulty matching ranked terms and solid traffic, this represents immediate low-hanging fruit for keyword optimization in title or description fields.
White Moonlight Icon Pack leads with 3 shared keywords and likely higher chart presence. However, this app outranks it for 'simply minimal white icon pack' (rank 1 vs implied lower) and matches its rank 2 for the branded term. Leveraging the 6,000+ icon count vs competitors in metadata and screenshots could capture shared keyword traffic.
- 1Restructure title to include high-volume unranked term: change to 'Simply Minimal White Icon Pack - Custom Icons' to capture 'custom icon pack' (54 traffic, 38 difficulty)
- 2Inject high-volume generic keywords into first 167 characters of description: lead with 'android icon pack' and 'icon pack for android' instead of competitor reference to improve relevance for ranks 77-90 terms
- 3Implement aggressive download velocity campaign via paid UA or feature graphic optimization to break into Category Top 100 and convert 0% Charts Score
- 4A/B test screenshots highlighting '6000+ Icons' vs competitors' likely lower counts, as this differentiator appears in description but not visual assets
- 5Request category ranking data verification and if accurate, investigate why 487 reviews and 4.7 rating haven't triggered algorithmic chart placement—possible indexing or categorization issue
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2452 characters, providing good keyword density and information for users.
Strong visual presence
12 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 4 keyword(s): minimal icon pack, simple icons, minimalist icon pack.
Good visibility score
Score of 80/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Simply Minimal White Icon Pack in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Simply Minimal White Icon Pack?
Simply Minimal White Icon Pack has a visibility score of 80 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 13, 2026.
On how many keywords does Simply Minimal White Icon Pack rank?
Simply Minimal White Icon Pack is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Simply Minimal White Icon Pack?
Based on shared keyword rankings, the most frequent competitors of Simply Minimal White Icon Pack are White Moonlight Icon Pack, Simply Adaptive Icon Pack, iWhite OS Icon Pack. These apps appear next to Simply Minimal White Icon Pack on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Simply Minimal White Icon Pack in on the Google Play?
Simply Minimal White Icon Pack is listed in the Personalization category on the Google Play.
How can Simply Minimal White Icon Pack improve its App Store Optimization?
Based on this audit, Simply Minimal White Icon Pack should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Simply Minimal White Icon Pack.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.