This audit was generated on April 18, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| first savings | #1 | — | ||||
| hue card | #1 | — | ||||
| first savings credit | #1 | — | ||||
| first savings bank | #3 | |||||
| credit card account | #6 | |||||
| credit card manager | #8 | |||||
| mastercard app | #11 | |||||
| credit card tracker | #11 | |||||
| credit card payment | #13 | |||||
| mobile credit managerOpportunity | #57 |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Credit Card Manager
Finance
mastercard Concierge
Travel & Local
PREMIER Credit Card
Finance
SoFi: Bank, Investing & Crypto
Finance
Guardian Credit Union Alabama
Finance
First Savings Personal Mobile
Finance
CRED: Credit Cards, Bills, UPI
Finance
Philips Hue
Lifestyle
Transcash® Mastercard®
Finance
First Savings Bank Bus. Mobile
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
TurboTax: File Your Tax Return
Cash App
PayPal - Pay, Send, Save
Venmo
OnePay – Mobile Banking
Chime® – Fee-Free Banking
Testerup: Test & Earn Rewards
Intuit Credit Karma
Capital One Mobile
Progressive
Klarna: Smarter everyday money
Google Wallet
Chase Mobile
Atlas - Rewards Credit Card
IRS2Go
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app enjoys strong brand keyword rankings and excellent user ratings, but its overall quality and chart presence are lacking, limiting organic growth.
Three brand‑related keywords ('first savings', 'hue card', 'first savings credit') rank #1, capturing high traffic (40‑79) and securing 100% keyword coverage.
Rating of 4.6★ from 7,255 reviews demonstrates high user satisfaction, which can be leveraged in conversion assets and marketing.
Quality Score sits at 63%, indicating issues with visual assets, description depth, or missing A/B tests that are hurting conversion and store ranking.
Charts Score is 0% and the app is not ranked in its Finance category, reflecting insufficient install velocity and discoverability.
High‑traffic non‑brand terms like 'mastercard app' (traffic 60, rank 11) and 'credit card tracker' (traffic 46, rank 11) should be moved into the title or short description to push them into the top‑10.
Add 3+ high‑resolution screenshots with feature callouts, a short demo video, and refresh the icon; run Play Console A/B tests to improve the Quality Score and attract more installs.
- 1Incorporate top non‑brand keywords ('mastercard app', 'credit card tracker', 'credit card payment') into the app title and short description within character limits.
- 2Rewrite the long description to naturally embed high‑traffic keywords while highlighting biometric security and 24/7 access.
- 3Create and upload at least three annotated screenshots and a 15‑second video demo that showcase key features.
- 4Launch A/B testing experiments for the app icon, feature graphic, and description to identify the highest‑converting assets.
- 5Run localized acquisition campaigns (e.g., English and Spanish) to increase install volume and aim for placement in the Finance top charts.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
18 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Strong keyword positions
Ranking in top 10 for 4 keyword(s): credit card manager, hue card, first savings bank.
Good visibility score
Score of 78/100 indicates solid app store presence.
Infrequent updates
Last updated 9 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of HUE/First Savings Credit Card?
HUE/First Savings Credit Card has a visibility score of 78 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 18, 2026.
On how many keywords does HUE/First Savings Credit Card rank?
HUE/First Savings Credit Card is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of HUE/First Savings Credit Card?
Based on shared keyword rankings, the most frequent competitors of HUE/First Savings Credit Card are First Savings Personal Mobile, CRED: Credit Cards, Bills, UPI, Credit Card Manager. These apps appear next to HUE/First Savings Credit Card on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is HUE/First Savings Credit Card in on the Google Play?
HUE/First Savings Credit Card is listed in the Finance category on the Google Play.
How can HUE/First Savings Credit Card improve its App Store Optimization?
Based on this audit, HUE/First Savings Credit Card should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to HUE/First Savings Credit Card.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.