This audit was generated on March 28, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
4
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| housebook | #1 | — |  |     | ||
| home inventory | #3 |  |  |   | ||
| house inventory | #3 | |  |  | ||
| property inventory | #5 |  |  |   | ||
| inventory tracker | #22 |  |  |    | ||
| cloud inventoryOpportunity | #77 |  |  |     | ||
| insurance inventoryOpportunity | #100 |  | — |    | ||
| belongings organizerOpportunity | Not ranked | — | — |     | ||
| item trackerOpportunity | Not ranked | — | — |    | ||
| stuff trackerOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Home Inventory & Food: InvenDo
House & Home
Portable Inventory
Tools
Quick Inventory
Tools
Assetsy: Inventory Tracker App
Business
Sortly: Inventory Simplified
Business
Monitoringbook Home
Business
NAIC Home Inventory
Lifestyle
Inventory Management
Business
Home Inventory Tracker: House
Lifestyle
Zip Inventory
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Microsoft Teams
Indeed Job Search
DoorDash - Dasher
Microsoft Authenticator
Zoom Workplace
ADP Mobile Solutions
UKG Pro
FedEx Mobile
Uber - Driver: Drive & Deliver
Workcloud Shift
Amazon Flex
Workday
LinkedIn: Community & Network
Spark Driver
Duo Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
HouseBook ranks strongly for its core keywords (e.g., housebook, home inventory) and holds a solid quality score of 88%, but it lacks chart presence and misses ranking for several high‑traffic secondary keywords, limiting overall visibility.
The app holds top‑3 positions for its primary terms: housebook (rank 1), home inventory (rank 3), house inventory (rank 3) and property inventory (rank 5). These rankings drive the majority of its organic traffic and should be maintained.
Charts Score is 0%, meaning HouseBook is not appearing in any top‑charts (global or category). Without chart placement, growth relies solely on keyword search, restricting user acquisition.
Keywords like "belongings organizer", "item tracker", "stuff tracker" have traffic scores of 40‑70 but are not ranked. Capturing even a mid‑position (e.g., top 30) could add significant incremental traffic.
Incorporate the high‑traffic unranked terms into the app title (max 30 characters) and short description while preserving brand identity. Example: "HouseBook – Home & Stuff Tracker". This boosts relevance for those queries.
Update screenshots and add a short video highlighting cloud backup, insurance reports, and multi‑platform sync. A/B test different headline overlays to improve conversion rate, a key factor for chart placement.
InvenDo, the leading competitor, shares two high‑traffic keywords and ranks ahead overall. Analyze its top‑performing assets (e.g., feature list layout, user testimonials) and adapt similar approaches to improve HouseBook’s appeal.
- 1Add "Stuff Tracker" and "Item Tracker" to the app title and short description without exceeding character limits.
- 2Rewrite the long description to naturally embed unranked high‑traffic keywords (belongings organizer, cloud inventory, insurance inventory).
- 3Create new localized versions of title/description for top markets (e.g., US, UK, Canada) to capture regional search volume.
- 4Refresh visual assets: 5‑step screenshot flow, add a 15‑second demo video focusing on cloud sync and insurance export features, and run A/B tests.
- 5Implement an in‑app prompt after a user adds 5 items, encouraging a 5‑star review to boost rating momentum.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1910 characters, providing good keyword density and information for users.
Strong visual presence
13 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): house inventory, property inventory.
Good visibility score
Score of 79/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of HouseBook - Home Inventory?
HouseBook - Home Inventory has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 28, 2026.
On how many keywords does HouseBook - Home Inventory rank?
HouseBook - Home Inventory is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 4 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of HouseBook - Home Inventory?
Based on shared keyword rankings, the most frequent competitors of HouseBook - Home Inventory are Home Inventory & Food: InvenDo, Monitoringbook Home, NAIC Home Inventory. These apps appear next to HouseBook - Home Inventory on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is HouseBook - Home Inventory in on the Google Play?
HouseBook - Home Inventory is listed in the Business category on the Google Play.
How can HouseBook - Home Inventory improve its App Store Optimization?
Based on this audit, HouseBook - Home Inventory should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to HouseBook - Home Inventory.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.