This audit was generated on March 27, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| ios 16 messages | #1 | — |  |     | ||
| iphone sms | #1 | — |  |   | ||
| ios style messenger | #1 | — | |   | ||
| iphone messages for android | #1 | — | |  | ||
| iphone chat bubble | #1 | — |  |    | ||
| ios sounds sms | #2 |  |  |   | ||
| ios font textOpportunity | #56 | | |      | ||
| android ios themeOpportunity | Not ranked | — | — |      | ||
| ios emoji keyboardOpportunity | Not ranked | — | — |     | ||
| ios 16 themeOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Notification iOS Theme
Personalization
Notification Sound iPhone Tone
Music & Audio
Messages Phone 16
Tools
Messages: Phone 16, OS 18
Tools
Messages Phone 15 - OS 17 Pro
Personalization
Messages Bubble - OS Messages
Personalization
Color Messages: SMS, Messenger
Communication
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Microsoft Copilot
Claude by Anthropic
Microsoft Word: Edit Documents
Grok - AI Chat & Video
Google Gemini
Microsoft Excel: Spreadsheets
PDF Reader - PDF Viewer
Google Docs
Adobe Acrobat Reader: Edit PDF
WakeBox
Google Sheets
DuckDuckGo, Duck.ai, & VPN
Xfinity
EasyClean - File Cleaner
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app enjoys top rankings for several high‑traffic keywords and a strong quality score, but it lacks visibility in charts and its category, and its description suffers from spelling errors and missing key terms.
7 out of 10 target keywords rank #1 (e.g., ios 16 messages, iphone sms, ios style messenger) and one keyword ranks #2, delivering strong organic traffic (total traffic > 400). Maintain these rankings by preserving current keyword density and monitoring for any drops.
Charts Score is 0% with no global or category rankings, indicating the app is not gaining traction in top‑download lists despite good keyword positions. This limits discovery for users browsing charts.
The first 500 characters contain multiple typos (e.g., "Ipone massger", "i‑os style massger") and repetitive phrasing, reducing perceived quality and keyword relevance. Google penalizes low‑quality copy, which can affect rankings.
Three high‑traffic keywords are not ranked: android ios theme (traffic 53), ios emoji keyboard (72), ios 16 theme (70). Adding these terms to the title, short description, and long description can capture additional search volume.
The app is not listed in the Productivity category rankings, preventing category‑based discovery. Introducing category‑specific keywords (e.g., "productivity messenger", "chat productivity") and updating the category tag can improve category visibility.
- 1Rewrite the app description (title, short and full) to fix spelling errors, improve readability, and embed missing high‑traffic keywords (android ios theme, ios emoji keyboard, ios 16 theme).
- 2Add or refresh store assets (screenshots, video) that highlight iOS‑style UI, emojis, and bubble features to boost conversion and support keyword relevance.
- 3Implement a short‑term ASO push for category keywords and request additional user reviews (aim for >4.5 rating) to improve category ranking.
- 4Monitor competitor "Notification iOS Theme" for keyword gaps and adjust bids/keywords in Google Ads to capture overflow traffic.
- 5Set up weekly tracking of chart positions and keyword rankings; trigger alerts if any top‑1 keyword drops below rank 3.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3453 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 6 keyword(s): ios 16 messages, iphone sms, ios style messenger.
Good visibility score
Score of 79/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of SMS Message App - iOS 16?
SMS Message App - iOS 16 has a visibility score of 79 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 27, 2026.
On how many keywords does SMS Message App - iOS 16 rank?
SMS Message App - iOS 16 is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of SMS Message App - iOS 16?
Based on shared keyword rankings, the most frequent competitors of SMS Message App - iOS 16 are Messages Phone 16, Messages: Phone 16, OS 18, Messages Phone 15 - OS 17 Pro. These apps appear next to SMS Message App - iOS 16 on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is SMS Message App - iOS 16 in on the Google Play?
SMS Message App - iOS 16 is listed in the Productivity category on the Google Play.
How can SMS Message App - iOS 16 improve its App Store Optimization?
Based on this audit, SMS Message App - iOS 16 should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to SMS Message App - iOS 16.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.