Flourish: 24/7 Wellness Buddy

The app ranks #1 for the brand term "flourish" with 56 traffic points and a difficulty of 78, showing strong brand recall. Leverage this by keeping the brand term in the title and adding a short subtitle that still preserves its prominence.

Core mental‑health terms such as "mental health" (rank 42, traffic 65) and "stress management" (rank 36, traffic 57) sit far from the top, limiting discoverability. The app needs to surface these keywords more prominently in the title, short description, and long description.

Keywords with the highest traffic—"ai therapy" (traffic 66), "journaling app" (76), "habit tracker" (78), "mood tracker" (68) and "self care" (64)—are not ranked at all. Incorporating them naturally into the copy and metadata can capture substantial search volume.

The app is not ranked in its Health & Fitness category and has a 0% chart score, indicating insufficient organic installs and engagement to break into top charts. A focused acquisition push is required to boost install velocity.

The description mentions "Sunnie", an AI‑powered mental‑health companion, yet the keyword "ai therapy" (traffic 66, difficulty 50) is unranked. Highlighting Sunnie in the subtitle and feature graphic can align the app with this high‑traffic term.