This audit was generated on April 4, 2026
The data may no longer be up to date.
This audit was generated on April 4, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| calm health | #1 | — |  |     | ||
| mental health | #31 |  |  |      | ||
| depression support | #31 |  |  |      | ||
| stress management | #39 |  |  |    | ||
| behavioral health | #39 |  |  |     | ||
| mental wellness | #72 |  |  | | ||
| anxiety relief | #90 | |  |   | ||
| meditation therapy | Not ranked | — | — |   | ||
| mindfulness programs | Not ranked | — | — |     | ||
| therapy tools | Not ranked | — | — |    |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Calm Health enjoys a top‑rank for its brand keyword and excellent quality signals, but it lacks visibility for high‑traffic generic terms and is absent from Google Play charts, limiting organic growth.
The app ranks #1 for "calm health" with a traffic score of 71 and a moderate difficulty (39), cementing brand authority. Maintain this position by keeping the exact phrase in the title and short description.
"mental health" (rank 31, difficulty 78), "anxiety relief" (rank 90, difficulty 63) and "stress management" (rank 39, difficulty 36) are essential terms but perform poorly. Their high traffic (65‑57) means missed opportunity.
Keywords such as "meditation therapy" (traffic 51, diff 41), "mindfulness programs" (traffic 41, diff 34) and "therapy tools" (traffic 62, diff 41) are not ranked at all. Adding them to the long description and metadata could push them into the top 30 quickly.
The visibility score shows 0% in Charts; the app is not ranked in either the global or Health & Fitness category. This reflects low install velocity and hampers discoverability.
Competitors share only one keyword each with Calm Health, indicating a thin overlap. Expanding the keyword set to include competitor‑focused terms like "behavioral health" (traffic 48, diff 54) can capture their audience without direct competition.
Actionable recommendations to improve your visibility
Your description is 2260 characters, providing good keyword density and information for users.
Your 4.7 star rating builds user trust and improves conversion rates.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Calm Health has a visibility score of 40 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.
Calm Health is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Calm Health are Calm - Sleep, Meditate, Relax, Intellect: Create A Better You, Soluna: Mental Health Care. These apps appear next to Calm Health on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Calm Health is listed in the Health & Fitness category on the Google Play.
Based on this audit, Calm Health should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Calm Health.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US