This audit was generated on April 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chess studies | #1 | — |  |     | ||
| endgame analysis | #2 |  |  |  | ||
| chess endgame | #4 | |  | | ||
| chess king | #11 |  |  |     | ||
| chess tactics | #55 |  |  |    | ||
| chess exercisesOpportunity | #64 |  |  |     | ||
| chess lessonsOpportunity | #94 |  |  |   | ||
| chess strategyOpportunity | #96 |  |  |  | ||
| chess trainingOpportunity | Not ranked | — | — |  | ||
| chess puzzles | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Chess Opening Blunders
Game Board
Chess Endgame Puzzle Trainer
Game Board
Chess Tactics in Sicilian 1
Game Board
Mate in 2 (Chess Puzzles)
Game Board
Endgame AI
Game Board
Chess Combinations Vol. 2
Game Board
Basic chess endgames
Game Puzzle
Total Chess Endgames 1600-2400
Game Board
Ouroboros King Chess Roguelike
Game Strategy
Chess Tamerlane
Game Board
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Board chart position
Vita Mahjong
Mahjong Blast
MONOPOLY GO!
Color by Number：Coloring Games
Happy Color®: Color by Number
Vigor Mahjong
Bingo Blitz™️ - Bingo Games
Bingo Dice
Chess - Play and Learn Online
Farkle Dice Roll
Click Wood
Color Oasis - Color by Number
MONOPOLY: Bingo!
Chess - Offline Board Game
Yatzy - Fun Classic Dice Game
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app boasts strong keyword rankings (1st for "chess studies", 2nd for "endgame analysis") and a solid 90% keyword score, but it lacks visibility in the Play Store charts and misses rankings for several high‑traffic keywords, limiting overall discoverability.
Three of the top‑10 target keywords rank in the top 5 ("chess studies" #1, "endgame analysis" #2, "chess endgame" #4), delivering the bulk of traffic (35‑48 searches). This drives the high 90% keyword score and underpins the 4.6 rating.
Charts Score is 0%; the app is not appearing in either Global or Category charts, and the Category rank is "not ranked". Without chart placement, organic discoverability and download velocity suffer.
Keywords with strong search volume such as "chess training" (traffic 51), "chess puzzles" (traffic 47) and "chess tactics" (traffic 39) are either unranked or rank low (55‑96). Capturing even a modest position could add 100–150 monthly impressions.
The current title "Chess Endgame Studies" misses high‑traffic terms like "chess puzzles" and "chess training". Adding one or two of these keywords (e.g., "Chess Endgame Studies & Puzzles") can boost relevance without exceeding the 30‑character limit.
Play Store visuals (icon, screenshots, video) are not reflected in the audit, suggesting they may be outdated. Modern, high‑contrast assets highlighting the 950 studies and 5x5 hints can improve conversion rates and aid chart eligibility.
A 4.6 rating with 1,410 reviews is strong, yet the app could benefit from prompting satisfied users for 5‑star reviews and responding to lower‑rated feedback to maintain rating stability and encourage algorithmic favor.
- 1Add high‑traffic keywords (e.g., "puzzles", "training") to the app title and short description, staying within character limits.
- 2Create and publish a short promotional video plus refreshed screenshots that showcase the 5x5 mini‑position hints and the 950 endgame studies.
- 3Target the unranked keywords by incorporating them naturally in the description, feature graphic, and in‑app metadata; monitor ranking shifts weekly.
- 4Implement a review prompt after users complete 5 studies, encouraging 5‑star ratings; allocate resources to reply to existing reviews.
- 5Run an A/B test on icon variants and screenshot order to improve click‑through rate and push the app into the category charts.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2512 characters, providing good keyword density and information for users.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): chess studies, endgame analysis.
Good visibility score
Score of 71/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Chess Endgame Studies?
Chess Endgame Studies has a visibility score of 71 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 30, 2026.
On how many keywords does Chess Endgame Studies rank?
Chess Endgame Studies is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Chess Endgame Studies?
Based on shared keyword rankings, the most frequent competitors of Chess Endgame Studies are Chess Opening Blunders, Chess Combinations Vol. 2, Chess Endgame Puzzle Trainer. These apps appear next to Chess Endgame Studies on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Chess Endgame Studies in on the Google Play?
Chess Endgame Studies is listed in the Game Board category on the Google Play.
How can Chess Endgame Studies improve its App Store Optimization?
Based on this audit, Chess Endgame Studies should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Chess Endgame Studies.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.