This audit was generated on April 4, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Soothfy: AI Daily Routines

Soothfy: AI Daily Routines

Soothfy Mental Health Solutions

USUSen-US4.8 / 564 reviews Feb 9, 2026

Visibility Score

43Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
52
Based on keyword rankings
Keywords analyzed10
Ranked in top 1005
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
90
Rating and recency signals
Rating4.8 / 5
Last updated1 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

5

Ranked in top 100

2

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
soothfy#1
74
35
—
Soothify: Manifest & Rewire
Soothfy: AI Daily Routines
1
Soothify: Manifest & Rewire
2
Insight Timer - Meditation App
3
Calm - Sleep, Meditate, Relax
4
Anxiety Relief by RelaxifyApp
5
sleep micro routine#2
51
41
Lune: Bedtime Sleep Routine
BetterSleep: Sleep tracker
Lune: Bedtime Sleep Routine
1
Soothfy: AI Daily Routines
2
BetterSleep: Sleep tracker
3
Sleep Routine: Tracker, Alarm
4
Fabulous Daily Routine Planner
5
daily mental healthOpportunity#63
69
42
CounselCat - AI Therapy
SuperBetter: Mental Health
Quabble: Daily Mental Health
1
Calm - Sleep, Meditate, Relax
2
Daylio Journal - Mood Tracker
3
BetterMe: Mental Health
4
Amaha: Mental Health Therapy
5
panic attack helpOpportunity#73
58
36
Foxtale - Self Care Journal
Social Anxiety Hypnotherapy
Dare: Anxiety & Panic Attacks
1
Rootd - Anxiety & Panic Relief
2
Panickly - Panic Attack Help
3
Soolo - Panic Attack & Anxiety
4
PanicShield - Panic Attack Aid
5
5 minute resetOpportunity#96
71
38
Visual Timer - Countdown
CBT for Anxiety & Overthinking
5-Minute Mental Reset
1
5 Minute Journal・Self-care
2
5 Minute Yoga
3
Insight Timer - Meditation App
4
5 Minute Pilates
5
adhd coachOpportunityNot ranked
56
41
——
Shimmer: ADHD Coaching
1
ADHD Time Coach - Hyper Focus!
2
Sprout - Smart ADHD Task App
3
BetterCEO: ADHD Planner& To-Do
4
RoutineFlow: Routine for ADHD
5
anxiety reliefNot ranked
61
63
——
Rootd - Anxiety & Panic Relief
1
Dare: Anxiety & Panic Attacks
2
Calm - Sleep, Meditate, Relax
3
Insight Timer - Meditation App
4
Headspace Meditate Sleep Relax
5
cbt micro habitsOpportunityNot ranked
32
34
——
Micro Habits: Self-Improvement
1
MentalFuture: CBT Hypnotherapy
2
MindShift CBT - Anxiety Relief
3
CBT-i Coach
4
CBT Companion: Therapy app
5
science backed meditationOpportunityNot ranked
49
36
——
One Deep Breath: Breathwork
1
Headspace Meditate Sleep Relax
2
Insight Timer - Meditation App
3
Balance: Meditation & Sleep
4
Calm - Sleep, Meditate, Relax
5
worry journalOpportunityNot ranked
66
47
——
Daylio Journal - Mood Tracker
1
Mirror: Mental Health Journal
2
Anxiety Tracker - Mood Journal
3
Gratitude: Self-Care Journal
4
Mouna: Anxiety & Worry Journal
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Ranking behind you
Apps that you outrank on shared keywords
Soothify: Manifest & Rewire

Soothify: Manifest & Rewire

Lifestyle

Behind1x
SuperBetter: Mental Health

SuperBetter: Mental Health

Health & Fitness

4.0Behind1x
BetterSleep: Sleep tracker

BetterSleep: Sleep tracker

Health & Fitness

4.4Behind1x
Social Anxiety Hypnotherapy

Social Anxiety Hypnotherapy

Health & Fitness

Behind1x
CBT for Anxiety & Overthinking

CBT for Anxiety & Overthinking

Health & Fitness

4.6Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Health & Fitness chart position

Health & Fitness
Not currently ranked in top 200
Planet Fitness

Planet Fitness

★ 4.8
Yuka - Food & Cosmetic Scanner

Yuka - Food & Cosmetic Scanner

★ 4.7
Finch: Self-Care Pet

Finch: Self-Care Pet

★ 4.9
4
Blood Pressure Tracker

Blood Pressure Tracker

★ 4.0
5
AllTrails: Hike, Bike & Run

AllTrails: Hike, Bike & Run

★ 4.6
6
Flo Ovulation & Period Tracker

Flo Ovulation & Period Tracker

★ 4.7
7
Step Tracker Launcher

Step Tracker Launcher

★ 4.5
8
healow

healow

★ 4.6
9
Step Counter - Pedometer

Step Counter - Pedometer

★ 4.8
10
MyFitnessPal: Calorie Counter

MyFitnessPal: Calorie Counter

★ 4.4
11
Pilates Workout at Home

Pilates Workout at Home

★ 4.8
12
Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

★ 4.6
13
BitePal: AI Calorie Counter

BitePal: AI Calorie Counter

★ 4.6
14
FunSteps

FunSteps

★ 4.8
15
Hearapy

Hearapy

★ 4.6

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Soothfy shows strong app quality (90% Quality Score) and dominates its brand keyword, but suffers from low keyword coverage and no chart presence, keeping its visibility score at 43/100. Immediate focus should be on expanding keyword rankings and gaining category chart traction.

High Quality Score
high

The app earns a 90% Quality Score, indicating excellent stability, performance, and user experience, which supports higher conversion once visibility improves.

Brand Keyword Dominance
high

The brand term "soothfy" ranks #1 with 74 traffic and low difficulty (35), providing a reliable acquisition source that should be leveraged in the title and short description.

Low Keyword Coverage
high

Only 5 of 10 target keywords rank, leaving high‑traffic terms like "adhd coach" (56 traffic) and "anxiety relief" (61 traffic) completely untapped. This drags the Keywords Score down to 52%.

No Chart Presence
medium

Charts Score is 0% with no rankings in Global or Category charts, preventing organic lift from the Play Store’s ranking algorithms.

Target Mid‑Difficulty Keywords
high

Keywords such as "daily mental health" (rank 63, difficulty 42) and "panic attack help" (rank 73, difficulty 36) have moderate difficulty and strong traffic; optimizing title, short description, and in‑app copy can push them into the top 30.

Leverage Competitor Gaps
medium

Competitor CounselCat is ahead with shared keywords. By adding unique phrases like "science‑backed CBT micro routines" and highlighting the 5‑minute reset feature, Soothfy can capture their missed search intent.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add high‑traffic, medium‑difficulty keywords (e.g., "adhd coach", "anxiety relief", "daily mental health") to the app title, short description, and keyword field.
  • 2Create a localized subtitle and short description emphasizing "5 minute reset" and "science‑backed CBT" to capture long‑tail searches.
  • 3Run a pre‑install campaign or incentivized install push to boost daily installs and achieve a minimum threshold for category chart eligibility.
  • 4Update the app’s primary category/sub‑category to the most relevant (e.g., "Mental health & well‑being") and monitor chart rankings weekly.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 3899 characters, providing good keyword density and information for users.

Strong visual presence

24 screenshots give users a comprehensive view of your app.

Excellent rating

Your 4.8 star rating builds user trust and improves conversion rates.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Strong keyword positions

Ranking in top 10 for 1 keyword(s): sleep micro routine.

Areas to Improve
Issues to address

No significant issues found

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Soothfy: AI Daily Routines?

Soothfy: AI Daily Routines has a visibility score of 43 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.

On how many keywords does Soothfy: AI Daily Routines rank?

Soothfy: AI Daily Routines is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Soothfy: AI Daily Routines?

Based on shared keyword rankings, the most frequent competitors of Soothfy: AI Daily Routines are Soothify: Manifest & Rewire, CounselCat - AI Therapy, SuperBetter: Mental Health. These apps appear next to Soothfy: AI Daily Routines on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Soothfy: AI Daily Routines in on the Google Play?

Soothfy: AI Daily Routines is listed in the Health & Fitness category on the Google Play.

How can Soothfy: AI Daily Routines improve its App Store Optimization?

Based on this audit, Soothfy: AI Daily Routines should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Soothfy: AI Daily Routines.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.