This audit was generated on March 29, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| paytrack | #2 |  |  |    | ||
| salary tracker | #13 |  |  |     | ||
| payslip tracker | #19 |  |  |      | ||
| wage deduction tracker | #33 |  |  |      | ||
| hourly wage trackerOpportunity | #72 |  |  |   | ||
| paycheck calculatorOpportunity | Not ranked | — | — |     | ||
| tax calculator maltaOpportunity | Not ranked | — | — |      | ||
| work hours logOpportunity | Not ranked | — | — |     | ||
| net pay calculatorOpportunity | Not ranked | — | — |   | ||
| malta salary calculatorOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Paytrack - Expenses and Travel
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Paystub Builder: PDF Payslips
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Wallet: Budget Expense Tracker
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Money Clock: Pay Tracker
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TrackingTime | Time Tracker
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PayMeLater Friend Debt Tracker
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WorkLog - Hours Tracker
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Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
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US Debt Clock .org
10bii Financial Calculator
Bitcoin Price for Wear OS
Pro Credit Card Reader NFC
Budget Calendar
FinWise Pro: EMI Calculator
Currency Converter Plus
BA Financial Calculator PRO
MyCard - Contactless Payment
Money Tracker Pro
Loan Calculator Pro
Karl's Mortgage Calculator Pro
Stoxy PRO - Stock Market Live
Daily Khoroj
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
PayTrack has a modest visibility score (45/100) with a strong brand keyword ranking but lacks presence for high‑traffic terms and user engagement signals. Immediate focus should be on keyword expansion, review generation, and visual asset optimization to boost rankings and chart eligibility.
The app ranks #2 for the exact brand term "paytrack" with 78 traffic, indicating strong brand recognition. Leverage this position by reinforcing the brand name in the title and short description to maintain top‑spot visibility.
PayTrack is hard‑coded for Maltese tax rules, a unique selling point that differentiates it from generic salary trackers. Highlight this specialization in the subtitle and localized metadata to attract the Malta‑focused audience.
Only 5 of the top 10 target keywords are ranked; high‑traffic terms like "paycheck calculator" (traffic 53) and "tax calculator malta" (traffic 27) are not ranked. This limits discoverability across core user intents.
The app has 0 reviews, resulting in a missing quality signal and contributing to the 50% quality score. Lack of social proof also hampers conversion rates on the store page.
Charts score is 0% because the app is not appearing in top‑10 rankings for any category or global chart. Ranking for medium‑difficulty keywords (e.g., "net pay calculator" difficulty 36) can push the app into chart positions, unlocking organic boost.
- 1Revise title and short description to include top‑ranking keywords: "paytrack", "salary tracker", and "Malta tax calculator".
- 2Add a dedicated localized keyword set in the long description for unranked high‑traffic terms (e.g., "paycheck calculator", "tax calculator malta", "net pay calculator").
- 3Launch an in‑app prompt or email campaign to solicit at least 30 genuine 4‑5 star reviews within the next 30 days.
- 4Create new screenshots and a short video highlighting the Malta tax‑logic feature and hourly‑log automation to improve visual conversion and meet chart requirements.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2056 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PayTrack: Salary & Net Tracker?
PayTrack: Salary & Net Tracker has a visibility score of 45 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 29, 2026.
On how many keywords does PayTrack: Salary & Net Tracker rank?
PayTrack: Salary & Net Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PayTrack: Salary & Net Tracker?
Based on shared keyword rankings, the most frequent competitors of PayTrack: Salary & Net Tracker are Paytrack - Expenses and Travel, Wallet: Budget Expense Tracker, MyMoney—Track Expense & Budget. These apps appear next to PayTrack: Salary & Net Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PayTrack: Salary & Net Tracker in on the Google Play?
PayTrack: Salary & Net Tracker is listed in the Finance category on the Google Play.
How can PayTrack: Salary & Net Tracker improve its App Store Optimization?
Based on this audit, PayTrack: Salary & Net Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PayTrack: Salary & Net Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.