This audit was generated on April 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
8
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| pay slip maker | #3 |  |  |    | ||
| salary slip generator | #4 | | |  | ||
| paystub pdf | #5 |  |  |    | ||
| paystub | #7 |  | |  | ||
| pay stub generator | #8 |  |  |  | ||
| check stub template | #8 | |  | | ||
| employee paystub | #8 | | |   | ||
| payroll stub | #10 | | | | ||
| paycheck creator | #13 | |  | | ||
| wage statement | #34 |  |  |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Payslip Maker: FreePayStub
Business
GetMyPayStub
Finance
Universal Paystub Generator
Business
Paycheck & Paystub Generator
Business
Commercial Bank of Ethiopia
Finance
Paystub Maker: Paycheck
Finance
Free Paystub Generator
Business
Quick Payslip Maker
Business
Paystub Creator: Payslip Maker
Personalization
Paystub Maker: Payslip Creator
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
PayPal - Pay, Send, Save
Freecash: Earn Money
Venmo
Chime® – Fee-Free Banking
Progressive
OnePay – Mobile Banking
TurboTax: File Your Tax Return
Capital One Mobile
Google Wallet
Intuit Credit Karma
Testerup: Test & Earn Rewards
Klarna: Smarter everyday money
State Farm®
Chase Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app boasts a strong keyword presence (90% score, 8 of 10 top positions) but suffers from low quality metrics (38% quality score) and poor visibility in charts and category rankings. Immediate focus should be on boosting app quality and conversion to translate keyword strength into higher installs and rankings.
Eight of the ten target keywords rank within the top 10 (e.g., "pay slip maker" #3, "salary slip generator" #4, "paystub" #7). This drives solid search traffic (e.g., 64 search volume for "paystub"). Maintain these positions while expanding to related long‑tail terms.
The overall quality score is only 38%, indicating issues such as crashes, poor performance, or low engagement. This hampers conversion from impressions to installs and may contribute to the 3.8‑star rating.
Charts score is 0%; the app does not appear in the global or category top charts, limiting organic discovery. Competitors like "FreePayStub" rank ahead and enjoy chart visibility.
Only 22 reviews yield a 3.8 rating. Encouraging satisfied users to leave 5‑star reviews can raise the average rating, improve the quality score, and positively influence the algorithm.
The first 500 characters lack keyword density and compelling calls‑to‑action. Integrate top‑ranking keywords (e.g., "paystub pdf", "payroll stub") naturally and add a concise benefit statement to improve relevance and click‑through rate.
Current assets are minimal (no highlighted features, video, or localized screenshots). Upgrading visuals and running A/B tests on icons, screenshots, and promo videos can boost conversion and help achieve chart rankings.
- 1Conduct a thorough QA sweep to fix crashes, improve load times, and raise the quality score above 70%.
- 2Launch an in‑app prompt and email campaign encouraging users to leave 5‑star reviews; aim for at least 100 new reviews in the next 30 days.
- 3Rewrite the app description to embed high‑traffic keywords (paystub, pay slip maker, payroll stub) within the first two sentences and add clear benefit statements.
- 4Create localized screenshots and a short demo video highlighting the template customization feature; run A/B tests on icon and screenshot variations.
- 5Implement a short‑term acquisition boost (e.g., limited‑time free premium features) to increase install volume and earn a spot in the Finance category chart.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2212 characters, providing good keyword density and information for users.
Strong visual presence
28 screenshots give users a comprehensive view of your app.
Strong keyword positions
Ranking in top 10 for 7 keyword(s): pay stub generator, pay slip maker, paystub pdf.
Good visibility score
Score of 69/100 indicates solid app store presence.
Rating needs improvement
A 3.8 rating may deter potential users. Focus on fixing bugs and improving UX.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PayStub: PaySlip PDF Generator?
PayStub: PaySlip PDF Generator has a visibility score of 69 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.
On how many keywords does PayStub: PaySlip PDF Generator rank?
PayStub: PaySlip PDF Generator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 8 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PayStub: PaySlip PDF Generator?
Based on shared keyword rankings, the most frequent competitors of PayStub: PaySlip PDF Generator are Paystub Maker: Paycheck, Payslip Maker: FreePayStub, GetMyPayStub. These apps appear next to PayStub: PaySlip PDF Generator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PayStub: PaySlip PDF Generator in on the Google Play?
PayStub: PaySlip PDF Generator is listed in the Finance category on the Google Play.
How can PayStub: PaySlip PDF Generator improve its App Store Optimization?
Based on this audit, PayStub: PaySlip PDF Generator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PayStub: PaySlip PDF Generator.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.