This audit was generated on April 1, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| paystub maker | #5 |  |  |     | ||
| check stub maker | #5 | | | | ||
| instant paystub | #5 | | | | ||
| paystub generator | #6 | |  | | ||
| paycheck stub | #6 | | |  | ||
| employee paystub | #9 | |  |  | ||
| payslip creator | #13 |  |  |     | ||
| wage slip | #36 |  |  |    | ||
| payroll calculatorOpportunity | #51 |  |  |      | ||
| tax deductionsOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
StubCreator: Paystub Generator
Business
Paystub Builder: PDF Payslips
Business
Salary, Tax & Tip Calculator
Tools
Employee Portal - Zoho Payroll
Business
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Chime – Mobile Banking
Venmo
OnePay – Mobile Banking
Kalshi: Trade News & Sports
TurboTax: File Your Tax Return
Capital One Mobile
Intuit Credit Karma
Testerup: Test & Earn Rewards
Progressive
Google Wallet
Klarna: Smarter everyday money
Chase Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Paystub Maker has strong keyword coverage (85% keyword score, 6 of top 10 positions) but suffers from low visibility in charts and a moderate quality score (50%). The primary priority is to lift chart rankings and improve overall app quality while targeting high‑traffic unranked keywords.
The app ranks within the top 10 for 6 of the 10 analyzed keywords, including "paystub maker" (rank 5) and "instant paystub" (rank 5), capturing significant traffic (31‑30). Maintain this by preserving current on‑page SEO and reinforcing these terms in the title and short description.
Charts Score is 0%, meaning the app is not appearing in either global or category charts. Without chart placement, organic discovery is limited, especially for users browsing top apps in Finance.
A Quality Score of 50% indicates issues such as a modest 4.0 rating, relatively low review volume, and potential performance or UI concerns. Improving rating to ≥4.3 and increasing positive reviews will boost conversion and store algorithm favorability.
The high‑traffic keyword "tax deductions" (traffic 62, difficulty 41) currently shows no ranking. Adding this term to the title, short description, and feature list can quickly generate impressions with moderate competition.
"payroll calculator" has decent traffic (49) and low difficulty (36) but is ranked at 51. Optimizing the description with this phrase, adding a dedicated screenshot, and localizing for high‑volume regions can push it into the top 20, driving additional downloads.
- 1Update app title and short description to include top-ranked keywords (paystub maker, paystub generator, instant paystub) and the high‑traffic keyword "tax deductions".
- 2Create a dedicated screenshot and feature highlight for the payroll calculator function, and localize these assets for key markets.
- 3Launch a review‑generation campaign (in‑app prompt after successful stub creation) to lift the rating above 4.3 and increase the total number of 5‑star reviews.
- 4Run A/B tests on the app icon, feature graphic, and video to improve click‑through rate, aiming to boost install velocity and achieve chart placement.
- 5Invest in a small user‑acquisition push (e.g., Google UAC) targeting Finance‑interested audiences to accelerate install volume and qualify for category charts.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3494 characters, providing good keyword density and information for users.
Strong visual presence
14 screenshots give users a comprehensive view of your app.
Strong keyword positions
Ranking in top 10 for 5 keyword(s): paystub generator, paycheck stub, check stub maker.
Good visibility score
Score of 66/100 indicates solid app store presence.
Rating needs improvement
A 4.0 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Paystub Maker: Paycheck?
Paystub Maker: Paycheck has a visibility score of 66 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
On how many keywords does Paystub Maker: Paycheck rank?
Paystub Maker: Paycheck is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Paystub Maker: Paycheck?
Based on shared keyword rankings, the most frequent competitors of Paystub Maker: Paycheck are StubCreator: Paystub Generator, Paycheck & Paystub Generator, Free Paystub Generator App. These apps appear next to Paystub Maker: Paycheck on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Paystub Maker: Paycheck in on the Google Play?
Paystub Maker: Paycheck is listed in the Finance category on the Google Play.
How can Paystub Maker: Paycheck improve its App Store Optimization?
Based on this audit, Paystub Maker: Paycheck should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Paystub Maker: Paycheck.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.