This audit was generated on April 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| calculator tax vat gst | #1 | — |  |     | ||
| tax gst | #1 | — |  |    | ||
| vat gst | #1 | — |  |   | ||
| calculate tax | #16 |  |  |     | ||
| tax calculator | #18 |  |  |     | ||
| sales tax calculator | #21 | |  |  | ||
| tax and discount | #24 |  | |   | ||
| gst calculator | #27 |  |  |     | ||
| vat calculator | #28 |  |  |   | ||
| discount calculator | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
TaxWhiz: Income Tax Calculator
Finance
VAT Calculator South Africa
Finance
Gst Calculator - Gst Search
Tools
Income Tax Calculator - USA
Finance
TAX – Time control
Productivity
VAT Calculator
Finance
Salary Tax Calculator SA
Finance
VAT Calculator: Add Remove VAT
Finance
GST Calculator
Education
Sales Tax Calculator
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
PDF & Launcher for Android
Find My Phone by Clap Launcher
QR & Barcode Scanner
QR & Barcode Scanner Launcher
Clean Utility Toolkit
PDF Reader - Editor & Viewer
Google Translate
Cleanup: Phone Storage Cleaner
Google Authenticator
Cleaner Toolbox
Move to iOS
ProCleaner - Storage Cleaner
PDF Reader – Reader & Editor
Norton360 Antivirus & Security
Samsung Smart Switch Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app has strong keyword relevance, ranking #1 for its primary phrase and achieving a 94% keyword score, but suffers from low quality and visibility metrics, with a 0% chart presence and a 50% quality score. Immediate focus should be on boosting conversion assets and expanding keyword coverage to improve overall ASO performance.
The phrase "calculator tax vat gst" ranks #1 with 55 daily traffic and a modest difficulty of 33, driving the majority of organic installs. Maintain this position by keeping the exact phrase in the title and short description.
A 50% quality score indicates weak visuals, description depth, and possibly missing assets. The description truncates at 500 characters and lacks keyword density, while screenshots are not mentioned. Upgrade assets to raise the quality score and user trust.
Charts score is 0%, meaning the app is not appearing in top‑10 lists for any category or country, limiting discoverability and credibility. This is often a result of low install velocity and poor conversion rates.
Keywords like "discount calculator" (traffic 54) and "tax and discount" (traffic 59) have decent demand but the app is not ranked for them. Incorporating these terms into the subtitle, short description, and feature list can capture additional search volume.
Competitors such as TaxWhiz have higher rankings with similar keyword sets, likely supported by more reviews. At 83 reviews and a 4.3 rating, prompting satisfied users for 5‑star reviews can improve rating and social proof.
The app targets global tax concepts, yet regional competitors (e.g., VAT Calculator South Africa) rank ahead in specific markets. Adding localized titles/subtitles like "VAT Calculator South Africa" can capture regional traffic with low difficulty (e.g., "vat calculator" difficulty 73).
- 1Rewrite the short description and subtitle to embed top‑ranked and unranked high‑traffic keywords (e.g., "Discount Calculator", "Tax & Discount").
- 2Create 5 high‑resolution screenshots and a 15‑second video highlighting tax, VAT, GST, and discount calculations, each with keyword‑rich overlay text.
- 3Implement an in‑app review prompt after a successful calculation to increase total reviews and push the rating above 4.5.
- 4Add localized store listings for key markets (US, UK, India, South Africa) using region‑specific tax terminology and keywords.
- 5Run a short‑term install‑boost campaign (e.g., Play Store ads) focused on the primary keyword to improve install velocity and earn chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Strong keyword positions
Ranking in top 10 for 3 keyword(s): calculator tax vat gst, tax gst, vat gst.
Good visibility score
Score of 73/100 indicates solid app store presence.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Calculator - Tax, VAT and GST?
Calculator - Tax, VAT and GST has a visibility score of 73 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.
On how many keywords does Calculator - Tax, VAT and GST rank?
Calculator - Tax, VAT and GST is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Calculator - Tax, VAT and GST?
Based on shared keyword rankings, the most frequent competitors of Calculator - Tax, VAT and GST are VAT Calculator, TaxWhiz: Income Tax Calculator, Salary Tax Calculator SA. These apps appear next to Calculator - Tax, VAT and GST on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Calculator - Tax, VAT and GST in on the Google Play?
Calculator - Tax, VAT and GST is listed in the Tools category on the Google Play.
How can Calculator - Tax, VAT and GST improve its App Store Optimization?
Based on this audit, Calculator - Tax, VAT and GST should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Calculator - Tax, VAT and GST.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.