This audit was generated on April 4, 2026
The data may no longer be up to date.
This audit was generated on April 4, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
6
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| easytax | #1 | — |  |     | ||
| sales tax calculator | #2 |  |  |   | ||
| tax calculator | #3 |  |  |  | ||
| sales tax | #6 |  |  | | ||
| calculate tax | #10 |  | |   | ||
| tax rate calculator | #10 | |  |  | ||
| discount calculator | Not ranked | — | — |      | ||
| shopping calculator | Not ranked | — | — |      | ||
| purchase calculator | Not ranked | — | — |     | ||
| receipt calculator | Not ranked | — | — |      |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
EasyTax has strong keyword performance (97% score, 6 of 10 top positions) and solid quality (90%), but lacks chart visibility and misses ranking for several high‑traffic keywords, keeping its overall visibility at 77/100.
The app ranks #1 for "easytax" and holds top‑3 positions for "sales tax calculator" and "tax calculator", contributing to a 97% keyword score. Maintain these positions by keeping core keywords prominent in the title and short description.
Charts score is 0%, meaning the app is not appearing in top charts globally or in Finance. This limits organic discoverability and install velocity. A boost in download volume and engagement is needed to break into the charts.
Keywords like "discount calculator" (traffic 54), "shopping calculator" (traffic 52), "purchase calculator" (traffic 66) and "receipt calculator" (traffic 59) have strong search demand but are not ranked. Incorporating them into metadata can capture additional traffic.
The description currently repeats "sales tax calculator" without leveraging synonyms. Re‑write the short and long descriptions to embed unranked high‑traffic terms naturally, placing primary keywords within the first 30 characters.
A 90% quality score suggests good functionality, but visual conversion could be improved. Adding 5 high‑resolution screenshots, a short demo video, and a compelling feature graphic can raise click‑through rates, supporting chart climb.
Actionable recommendations to improve your visibility
15 screenshots give users a comprehensive view of your app.
Your 4.5 star rating builds user trust and improves conversion rates.
Ranking in top 10 for 2 keyword(s): calculate tax, tax rate calculator.
Score of 77/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
EasyTax - Sales Tax Calculator has a visibility score of 77 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.
EasyTax - Sales Tax Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 6 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of EasyTax - Sales Tax Calculator are Tax Calculator 2025, Easytax, US Sales Tax Calculator by ZIP. These apps appear next to EasyTax - Sales Tax Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
EasyTax - Sales Tax Calculator is listed in the Finance category on the Google Play.
Based on this audit, EasyTax - Sales Tax Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to EasyTax - Sales Tax Calculator.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US