How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| us sales tax calculator by zip | #1 | — | ||||
| sales tax calculator | #1 | — | ||||
| tax by zip code | #1 | — | ||||
| sales tax lookup | #2 | |||||
| tax rate finder | #2 | |||||
| state sales tax | #2 | |||||
| reverse tax calculator | #7 | |||||
| us tax rates | #21 | |||||
| tip calculator | Not ranked | — | — | |||
| bill splitter | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
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Occurrence count shows how many keywords each competitor appears on
Finance chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app enjoys strong keyword rankings (7 of 10 in top positions) and a solid visibility score of 76, but its chart presence and category ranking are missing, limiting discoverability. Prioritize expanding keyword coverage and visual assets to capture untapped high‑traffic searches.
7 out of 10 target keywords rank in the top 2 positions, including "sales tax calculator" (rank 1, traffic 45) and "tax by zip code" (rank 1, traffic 28). Leverage this momentum by reinforcing these terms in the title and short description.
Overall visibility is 76/100 with a Keywords Score of 97%, indicating the ASO foundation is solid. Maintaining current optimization while addressing gaps will push the score toward the 90s.
Charts Score is 0%, meaning no screenshots or videos showcase tax‑by‑ZIP functionality. This reduces conversion rates, especially for users scanning the store quickly.
Keywords like "tip calculator" (traffic 56, difficulty 84) and "bill splitter" (traffic 65, difficulty 41) are not ranked, representing 121 combined monthly searches that the app currently misses.
The app is not ranked in its Finance category, limiting algorithmic boost. Optimizing the primary category, adding relevant sub‑categories (e.g., "Business Tools"), and ensuring proper tag usage can unlock category‑based impressions.
Actionable recommendations to improve your visibility
Your description is 2647 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 5 keyword(s): tax by zip code, sales tax lookup, reverse tax calculator.
Score of 76/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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