This audit was generated on April 3, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| us sales tax calculator by zip | #1 | — |  |     | ||
| sales tax calculator | #1 | — |  |  | ||
| tax by zip code | #1 | — |  |    | ||
| sales tax lookup | #2 |  | | | ||
| tax rate finder | #2 | |  |  | ||
| state sales tax | #2 | |  | | ||
| reverse tax calculator | #7 | |  |  | ||
| us tax rates | #21 |  |  |     | ||
| tip calculator | Not ranked | — | — |      | ||
| bill splitterOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
EasyTax - Sales Tax Calculator
Finance
Sales Tax Calculator - Shop44
Finance
Zip Code
Tools
C & V Income Tax Services
Finance
SA Tax Calculator
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Cash App
Freecash: Earn Money
PayPal - Pay, Send, Save
Chime® – Fee-Free Banking
Venmo
OnePay – Mobile Banking
TurboTax: File Your Tax Return
Capital One Mobile
Progressive
Testerup: Test & Earn Rewards
Intuit Credit Karma
Kalshi: Trade News & Sports
Google Wallet
Chase Mobile
Klarna: Smarter everyday money
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app enjoys strong keyword rankings (7 of 10 in top positions) and a solid visibility score of 76, but its chart presence and category ranking are missing, limiting discoverability. Prioritize expanding keyword coverage and visual assets to capture untapped high‑traffic searches.
7 out of 10 target keywords rank in the top 2 positions, including "sales tax calculator" (rank 1, traffic 45) and "tax by zip code" (rank 1, traffic 28). Leverage this momentum by reinforcing these terms in the title and short description.
Overall visibility is 76/100 with a Keywords Score of 97%, indicating the ASO foundation is solid. Maintaining current optimization while addressing gaps will push the score toward the 90s.
Charts Score is 0%, meaning no screenshots or videos showcase tax‑by‑ZIP functionality. This reduces conversion rates, especially for users scanning the store quickly.
Keywords like "tip calculator" (traffic 56, difficulty 84) and "bill splitter" (traffic 65, difficulty 41) are not ranked, representing 121 combined monthly searches that the app currently misses.
The app is not ranked in its Finance category, limiting algorithmic boost. Optimizing the primary category, adding relevant sub‑categories (e.g., "Business Tools"), and ensuring proper tag usage can unlock category‑based impressions.
- 1Add high‑traffic unranked keywords (tip calculator, bill splitter) to the title, short description, and long description using natural language.
- 2Create and upload new screenshots and a short video that highlight the ZIP‑code lookup, tax rate chart, and a mock "bill splitter" use‑case to improve the Charts Score.
- 3Refine the long description to include all top‑10 keywords, especially "us tax rates" and "state sales tax," while adding concise feature bullet points for each.
- 4Verify the app is listed under Finance with appropriate sub‑categories (e.g., Business Tools) and add relevant category tags to enable category ranking.
- 5Launch an in‑app prompt encouraging satisfied users to leave 5‑star reviews and respond to existing feedback to maintain the 4.5 rating.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2647 characters, providing good keyword density and information for users.
Strong visual presence
15 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 5 keyword(s): tax by zip code, sales tax lookup, reverse tax calculator.
Good visibility score
Score of 76/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of US Sales Tax Calculator by ZIP?
US Sales Tax Calculator by ZIP has a visibility score of 76 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 3, 2026.
On how many keywords does US Sales Tax Calculator by ZIP rank?
US Sales Tax Calculator by ZIP is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of US Sales Tax Calculator by ZIP?
Based on shared keyword rankings, the most frequent competitors of US Sales Tax Calculator by ZIP are WA Sales Tax Rate Lookup, EasyTax - Sales Tax Calculator, Sales Tax Calculator - Shop44. These apps appear next to US Sales Tax Calculator by ZIP on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is US Sales Tax Calculator by ZIP in on the Google Play?
US Sales Tax Calculator by ZIP is listed in the Finance category on the Google Play.
How can US Sales Tax Calculator by ZIP improve its App Store Optimization?
Based on this audit, US Sales Tax Calculator by ZIP should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to US Sales Tax Calculator by ZIP.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.