This audit was generated on April 1, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| work shift calendar & paycheck | #1 | — |  |     | ||
| shift calendar | #18 |  |  |   | ||
| work schedule | #34 |  |  |    | ||
| paycheck calculatorOpportunity | #69 |  |  |     | ||
| overtime calculatorOpportunity | #74 |  |  |      | ||
| shift schedulerOpportunity | #92 |  |  |   | ||
| work hours trackerOpportunity | Not ranked | — | — |      | ||
| time clock | Not ranked | — | — |     | ||
| payroll calculatorOpportunity | Not ranked | — | — |   | ||
| hours calculator | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
SmartShift: Shift Calendar
Productivity
UK Salary Calculator
Finance
ShiftCal+ Work Schedule
Productivity
Overtime Athletes
Health & Fitness
Shift2Cal - Work Schedule
Tools
Work Shift Calendar
Productivity
Shift Calendar - ShiftPro
Productivity
Salary Hike Calculator
Tools
Duty roster - Shift schedule
Business
CalcTape Calculator with Tape
Finance
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Microsoft Copilot
Claude by Anthropic
Google Gemini
Microsoft Word: Edit Documents
Grok - AI Chat & Video
WakeBox
PDF Reader - PDF Viewer
Microsoft Excel: Spreadsheets
Adobe Acrobat Reader: Edit PDF
DuckDuckGo, Duck.ai, & VPN
Google Docs
Xfinity
HP
Gallery
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app enjoys a high quality score (90%) and a #1 rank for its exact title keyword, but suffers from low overall visibility (34/100) due to poor keyword coverage and no chart presence.
The exact phrase "work shift calendar & paycheck" ranks #1 with 38 daily searches, giving the app strong relevance for its brand term. Leverage this by keeping the phrase in the title and short description.
A 90% quality rating and 4.8‑star average from 888 reviews indicate strong user satisfaction, which can boost conversion rates when paired with better discoverability.
Only 6 of the top 10 target keywords are ranked; key terms like "work hours tracker" (traffic 64) and "paycheck calculator" (traffic 53) sit beyond #50, limiting organic reach.
Charts score is 0% with no placement in global or category top charts, meaning the app lacks the install velocity needed for algorithmic boost.
Integrate high‑traffic, moderate‑difficulty terms such as "shift scheduler" (traffic 65, rank 92) and "overtime calculator" (traffic 53, rank 74) into the description and subtitle to capture additional searches.
Competitors with better chart rankings use optimized screenshots and promo videos. Adding localized, feature‑focused visuals can improve click‑through rate and install velocity.
- 1Revise short description and subtitle to include top‑traffic keywords: "shift calendar", "work hours tracker", "paycheck calculator", and "overtime calculator".
- 2Rewrite the full description (first 250 characters) to naturally embed these high‑volume keywords while maintaining readability.
- 3Create 2‑3 localized versions of the store listing for English‑speaking markets with tailored keyword sets.
- 4Add high‑quality screenshots and a 15‑second promo video that highlight the shift scheduler and paycheck calculator features.
- 5Launch a small ASO‑focused install campaign (e.g., Google UAC) to boost daily installs and achieve a minimum #200 position in the Productivity category chart.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3957 characters, providing good keyword density and information for users.
Strong visual presence
32 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Work Shift Calendar & Paycheck?
Work Shift Calendar & Paycheck has a visibility score of 34 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 1, 2026.
On how many keywords does Work Shift Calendar & Paycheck rank?
Work Shift Calendar & Paycheck is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Work Shift Calendar & Paycheck?
Based on shared keyword rankings, the most frequent competitors of Work Shift Calendar & Paycheck are Work Shift Calendar, SmartShift: Shift Calendar, Shift Calendar - ShiftPro. These apps appear next to Work Shift Calendar & Paycheck on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Work Shift Calendar & Paycheck in on the Google Play?
Work Shift Calendar & Paycheck is listed in the Productivity category on the Google Play.
How can Work Shift Calendar & Paycheck improve its App Store Optimization?
Based on this audit, Work Shift Calendar & Paycheck should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Work Shift Calendar & Paycheck.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.