This audit was generated on April 4, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| sleep jar | #1 | — | ||||
| sleep sounds | #14 | |||||
| white noise | #43 | |||||
| ocean sounds | #45 | |||||
| fan sounds | #45 | |||||
| thunderstorm soundsOpportunity | #75 | |||||
| rain sounds | #84 | |||||
| nature sounds | #84 | |||||
| bedtime stories | Not ranked | — | — | |||
| guided meditationOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Zen Radio: Calm Relaxing Music
Music & Audio
Sleep Sounds
Health & Fitness
Thunderstorm: Rain White Noise
Health & Fitness
Sleepa: Relaxing sounds, Sleep
Health & Fitness
Thunderstorm Ringtones
Personalization
Headspace Meditate Sleep Relax
Health & Fitness
Momental: White Noise & Sleep
Health & Fitness
White Noise
Health & Fitness
Doze - Sleep Sounds & Stories
Health & Fitness
Ocean Waves Live Wallpaper
Personalization
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure Tracker
AllTrails: Hike, Bike & Run
Flo Ovulation & Period Tracker
Step Tracker Launcher
healow
Step Counter - Pedometer
MyFitnessPal: Calorie Counter
Pilates Workout at Home
Strava: Run, Bike, Walk
BitePal: AI Calorie Counter
FunSteps
Hearapy
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Sleep Jar has a strong brand presence with its name ranking #1, but overall visibility is low (42/100) due to poor chart rankings, missing high‑traffic keywords, and modest quality score. Immediate focus should be on keyword expansion, visual asset upgrades, and boosting installs/reviews.
The keyword "sleep jar" ranks #1 with a traffic score of 78 and moderate difficulty (45), indicating excellent brand recall. Leverage this by keeping the brand name in the title and short description.
Charts Score is 0% – the app does not appear in global or category charts, which hurts discoverability and organic installs. This is likely tied to low install velocity and limited user engagement metrics.
Key terms like "bedtime stories" (traffic 64) and "guided meditation" (traffic 75) are not ranked at all, while "white noise" (traffic 69) sits at rank 43 with high difficulty (75). These gaps cost substantial search volume.
The first 500 characters of the description only mention sounds; it lacks the unranked high‑traffic keywords. Incorporate phrases such as "bedtime stories", "guided meditation", and "white noise" naturally to improve relevance.
A quality score of 63% suggests room for improvement in screenshots, icon, and promo video. Introduce high‑contrast, lifestyle screenshots showing the app in use and run A/B tests to boost conversion rates.
With 2,187 reviews and a 4.6 rating, the app has a solid base but can benefit from a higher review volume to influence chart algorithms. Implement in‑app prompts after a sleep session to encourage 5‑star reviews.
- 1Rewrite the short description to include top‑traffic unranked keywords (e.g., "bedtime stories", "guided meditation", "white noise").
- 2Add or replace screenshots and a promo video that highlight stories and meditation features; run A/B tests for best‑performing assets.
- 3Launch a review acquisition campaign (in‑app prompts + email follow‑up) to increase the number of 5‑star reviews.
- 4Boost install velocity through a limited‑time promotion or cross‑promotion with related health apps to improve chart rankings.
- 5Monitor keyword rankings weekly and adjust metadata for high‑difficulty terms (e.g., "white noise", "rain sounds") by adding them to the title or subtitle where possible.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3944 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Sleep Jar - Sounds and Stories?
Sleep Jar - Sounds and Stories has a visibility score of 42 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.
On how many keywords does Sleep Jar - Sounds and Stories rank?
Sleep Jar - Sounds and Stories is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Sleep Jar - Sounds and Stories?
Based on shared keyword rankings, the most frequent competitors of Sleep Jar - Sounds and Stories are Headspace Meditate Sleep Relax, Zen Radio: Calm Relaxing Music, Momental: White Noise & Sleep. These apps appear next to Sleep Jar - Sounds and Stories on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Sleep Jar - Sounds and Stories in on the Google Play?
Sleep Jar - Sounds and Stories is listed in the Health & Fitness category on the Google Play.
How can Sleep Jar - Sounds and Stories improve its App Store Optimization?
Based on this audit, Sleep Jar - Sounds and Stories should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Sleep Jar - Sounds and Stories.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.