This audit was generated on April 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| doze | #2 |  |  |    | ||
| sleep sounds | #26 |  |  |      | ||
| sleep storiesOpportunity | #68 |  |  |      | ||
| fan noise | #78 |  |  |   | ||
| rain sounds | #85 | |  |   | ||
| white noise | #92 |  |  |    | ||
| nature sounds | #96 |  |  |     | ||
| sleep meditation | Not ranked | — | — |     | ||
| bedtime stories | Not ranked | — | — |     | ||
| ocean soundsOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Doze Stopper
Tools
Noise Machine - Green, White
Health & Fitness
Serene: Sleep & Meditation
Productivity
Readmio: Bedtime Stories Aloud
Books & Reference
Relaxing Music: Sleep Sounds
Health & Fitness
Doze it!
Productivity
ADHD Sounds: Focus & Sleep
Productivity
Relax Ocean: sleep sounds
Lifestyle
SleepSpace: Dr Snooze AI Coach
Health & Fitness
Nature Sound : Mindful Relax
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Planet Fitness
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure Tracker
AllTrails: Hike, Bike & Run
Flo Ovulation & Period Tracker
Step Tracker Launcher
healow
Step Counter - Pedometer
MyFitnessPal: Calorie Counter
Pilates Workout at Home
Strava: Run, Bike, Walk
BitePal: AI Calorie Counter
FunSteps
Hearapy
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Doze ranks well for its brand term but suffers from overall low ASO performance, with a 25/100 visibility score, minimal chart presence, and a sub‑par quality rating that limits discoverability.
The app sits at 3.2 ★ with only 87 reviews, dragging down the Quality Score (25%). This negatively impacts conversion and ranking. Prioritize a review‑generation strategy (in‑app prompts, incentives) to lift both rating and review count.
Only 7 of the top 10 target keywords rank, and high‑traffic terms like "sleep meditation", "bedtime stories", and "ocean sounds" are not ranked at all despite traffic >60. Expand the metadata (title, short description, long description) to naturally embed these missing keywords.
Charts Score is 0 % with no presence in Global or Category charts, preventing organic boost from Google Play’s ranking algorithm. Driving installs through ASO and paid acquisition will be necessary to break into the charts.
The brand keyword "doze" ranks #2 with solid traffic (54) and moderate difficulty (51), showing strong brand recall. Leverage this by keeping the brand name prominent in the title and using it as a seed for related keyword groups.
Quality Score is only 25 %, indicating weak visual assets. Updating the icon, screenshots, and adding a short video that highlight top sounds and stories can improve click‑through rates and overall quality.
- 1Implement an in‑app review prompt and run a 30‑day incentive campaign to raise the rating to ≥4.0 and double the review count.
- 2Rewrite the title, short description, and long description to include missing high‑traffic keywords (e.g., "sleep meditation", "bedtime stories", "ocean sounds").
- 3Add a concise benefits bullet list and a keyword‑rich feature section within the first 150 characters to improve relevance.
- 4Refresh the app icon, create 5 high‑resolution screenshots with overlay text, and produce a 15‑second preview video showcasing popular sounds and stories.
- 5Launch a small user‑acquisition push (Google UAC) targeting the top‑ranking competitor keywords to generate installs that can seed chart rankings.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2141 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Rating needs improvement
A 3.2 rating may deter potential users. Focus on fixing bugs and improving UX.
Infrequent updates
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 25/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Doze - Sleep Sounds & Stories in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Doze - Sleep Sounds & Stories?
Doze - Sleep Sounds & Stories has a visibility score of 25 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 4, 2026.
On how many keywords does Doze - Sleep Sounds & Stories rank?
Doze - Sleep Sounds & Stories is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Doze - Sleep Sounds & Stories?
Based on shared keyword rankings, the most frequent competitors of Doze - Sleep Sounds & Stories are Doze Stopper, Doze it!, Noise Machine - Green, White. These apps appear next to Doze - Sleep Sounds & Stories on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Doze - Sleep Sounds & Stories in on the Google Play?
Doze - Sleep Sounds & Stories is listed in the Health & Fitness category on the Google Play.
How can Doze - Sleep Sounds & Stories improve its App Store Optimization?
Based on this audit, Doze - Sleep Sounds & Stories should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Doze - Sleep Sounds & Stories.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.