How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| doze | #2 | |||||
| sleep sounds | #26 | |||||
| sleep stories | #68 | |||||
| fan noise | #78 | |||||
| rain sounds | #85 | |||||
| white noise | #92 | |||||
| nature sounds | #96 | |||||
| sleep meditation | Not ranked | — | — | |||
| bedtime stories | Not ranked | — | — | |||
| ocean sounds | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Doze ranks well for its brand term but suffers from overall low ASO performance, with a 25/100 visibility score, minimal chart presence, and a sub‑par quality rating that limits discoverability.
The app sits at 3.2 ★ with only 87 reviews, dragging down the Quality Score (25%). This negatively impacts conversion and ranking. Prioritize a review‑generation strategy (in‑app prompts, incentives) to lift both rating and review count.
Only 7 of the top 10 target keywords rank, and high‑traffic terms like "sleep meditation", "bedtime stories", and "ocean sounds" are not ranked at all despite traffic >60. Expand the metadata (title, short description, long description) to naturally embed these missing keywords.
Charts Score is 0 % with no presence in Global or Category charts, preventing organic boost from Google Play’s ranking algorithm. Driving installs through ASO and paid acquisition will be necessary to break into the charts.
The brand keyword "doze" ranks #2 with solid traffic (54) and moderate difficulty (51), showing strong brand recall. Leverage this by keeping the brand name prominent in the title and using it as a seed for related keyword groups.
Quality Score is only 25 %, indicating weak visual assets. Updating the icon, screenshots, and adding a short video that highlight top sounds and stories can improve click‑through rates and overall quality.
Actionable recommendations to improve your visibility
Your description is 2141 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
A 3.2 rating may deter potential users. Focus on fixing bugs and improving UX.
Last updated 7 months ago. Regular updates signal active development and improve rankings.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 25/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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