This audit was generated on March 30, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| scanpure | #1 | — |  |     | ||
| qr scanner | Not ranked | — | — |      | ||
| qr code scanner | Not ranked | — | — |  | ||
| barcode scanner | Not ranked | — | — |   | ||
| qr reader | Not ranked | — | — |  | ||
| qr code reader | Not ranked | — | — | | ||
| qr code generator | Not ranked | — | — |    | ||
| qr scanner freeOpportunity | Not ranked | — | — |  | ||
| barcode readerOpportunity | Not ranked | — | — |   | ||
| qr code scan | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Utilities chart position
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Xfinity
TV Remote & Smart TV Control
AT&T
My Verizon
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
ScanPure enjoys a strong brand presence with its name ranking #1, but its overall ASO performance is low (17/100) due to poor keyword coverage, no rankings for high‑traffic terms, and a lack of ratings/reviews.
The app's own name "scanpure" ranks #1 with a traffic value of 68 and moderate difficulty (32), giving it immediate visibility for brand searches. Leverage this by ensuring the brand name stays prominent in the title and subtitle.
High‑traffic keywords such as "qr scanner" (traffic 68, difficulty 71) and "barcode scanner" (traffic 80, difficulty 67) are not ranking at all, pulling the Keywords Score down to 19%. This limits discoverability for primary user intents.
The app currently has a 0.0 rating with no reviews, contributing to a modest Quality Score of 50% and reducing conversion rates. Lack of social proof also harms rankings in the Utilities category.
The title contains only the brand name, the subtitle is missing, and the 10‑keyword field appears under‑utilized. Without descriptive keywords, the app cannot compete for terms like "qr code reader" (traffic 84, difficulty 77).
Incorporate top‑performing, high‑traffic keywords (e.g., qr scanner, barcode scanner, qr code generator) into the title, subtitle, and keyword field. Use low‑difficulty variants like "qr scanner free" (traffic 55, difficulty 39) to capture quick wins.
- 1Update the app title to include primary keywords, e.g., "ScanPure QR & Barcode Scanner".
- 2Add a concise subtitle featuring top terms: "Fast QR code & barcode reader, generate QR codes".
- 3Populate the 10‑keyword field with high‑traffic keywords: qr scanner, barcode scanner, qr reader, qr code generator, barcode reader.
- 4Initiate a review acquisition campaign (in‑app prompt, email follow‑up) to earn at least 20 five‑star reviews.
- 5Create and upload high‑quality screenshots and a short preview video that showcase instant scanning and QR code creation.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of ScanPure?
ScanPure has a visibility score of 17 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on March 30, 2026.
On how many keywords does ScanPure rank?
ScanPure is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of ScanPure?
Based on shared keyword rankings, the most frequent competitors of ScanPure are PrivacyHawk. These apps appear next to ScanPure on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is ScanPure in on the Apple App Store?
ScanPure is listed in the Utilities category on the Apple App Store.
How can ScanPure improve its App Store Optimization?
Based on this audit, ScanPure should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to ScanPure.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.