This audit was generated on April 16, 2026
The data may no longer be up to date.
This audit was generated on April 16, 2026
The data may no longer be up to date.
How your app performs across different visibility factors
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| homex launcher | #1 | — |  |     | ||
| smart home screen | #15 |  |  |      | ||
| clean ui launcher | #37 |  |  |    | ||
| home screen replacement | #96 |  |  |   | ||
| fast launcher | Not ranked | — | — |    | ||
| minimal launcher | Not ranked | — | — |    | ||
| android launcher | Not ranked | — | — |   | ||
| customizable launcher | Not ranked | — | — |  | ||
| gesture launcher | Not ranked | — | — |     | ||
| smart launcher | Not ranked | — | — |  |
Apps positioned directly before or after yours on keywords
Lifestyle
Personalization
Personalization
Personalization
Business
Personalization
Personalization
Occurrence count shows how many keywords each competitor appears on
Productivity chart position
Meta AI - Assistant & Glasses
ChatGPT
Claude by Anthropic
Microsoft Word: Edit Documents
Grok - AI Chat & Video
Google Gemini
PDF Reader - PDF Viewer
Phone Storage Clean
Adobe Acrobat Reader: Edit PDF
Microsoft Excel: Spreadsheets
PDF Reader, Editor & Scanner
ID.me Authenticator
DuckDuckGo, Duck.ai, & VPN
Google Docs
Open Chat - AI bot app
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
HomeX Launcher has critical visibility issues with a 35/100 score despite decent app quality (88%). The app ranks for only 4/10 targeted keywords, misses high-traffic terms entirely, and has zero chart presence. Immediate priority is expanding keyword coverage for competitive launcher terms while building ranking momentum for existing positions.
Rank 1 for 'homex launcher' (traffic 50) demonstrates complete brand ownership. Leverage this by building brand searches through external marketing to drive organic discovery and reinforce the branded keyword's authority signal to the algorithm.
Completely unranked for 'fast launcher' (73 traffic, difficulty 45), 'android launcher' (73 traffic, difficulty 42), and 'smart launcher' (69 traffic, difficulty 43) — all moderate-difficulty, high-value terms. These combined represent 215+ traffic units of completely missed opportunity in core category searches.
Only 40% keyword success rate with 4/10 ranked. Rank 96 for 'home screen replacement' and rank 37 for 'clean ui launcher' indicate extremely weak relevance signals. The description wastes 500 characters on feature lists instead of strategic keyword density for target terms.
Not ranked for 'gesture launcher' (64 traffic, difficulty 41) — if the app has gesture functionality, this is an under-leveraged differentiator. Competitors show weak shared keyword overlap (max 1), suggesting fragmented category leadership and ranking volatility to exploit.
Current description front-loads generic phrases ('fast, smart, and minimal') without repeating target keywords at optimal density. 'Smart home screen replacement' appears once buried mid-text. Restructure to lead with 'android launcher' and 'fast launcher' in first 160 characters for higher indexing weight.
Listed in Productivity with no rank versus launcher competitors likely in Personalization. Test category placement — Google's algorithm may better associate launcher apps with Personalization for search intent matching, potentially improving browse visibility and chart eligibility.
Actionable recommendations to improve your visibility
Your description is 2693 characters, providing good keyword density and information for users.
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Common questions about this ASO audit.
HomeX Launcher – Smart Home UI has a visibility score of 35 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 16, 2026.
HomeX Launcher – Smart Home UI is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of HomeX Launcher – Smart Home UI are Win-X Launcher Ultimate, SmartThings, Range Smart Home. These apps appear next to HomeX Launcher – Smart Home UI on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
HomeX Launcher – Smart Home UI is listed in the Productivity category on the Google Play.
Based on this audit, HomeX Launcher – Smart Home UI should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to HomeX Launcher – Smart Home UI.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US