This audit was generated on April 13, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| dumbphone | #1 | — |  |     | ||
| minimalist homescreenOpportunity | #76 |  |  |    | ||
| phone addictionOpportunity | Not ranked | — | — |     | ||
| mindful launcherOpportunity | Not ranked | — | — |   | ||
| screen time trackerOpportunity | Not ranked | — | — |     | ||
| app blocker | Not ranked | — | — |    | ||
| digital wellnessOpportunity | Not ranked | — | — |      | ||
| smartphone overloadOpportunity | Not ranked | — | — |    | ||
| notification filterOpportunity | Not ranked | — | — |      | ||
| focus enhancerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Everything Widgets
Personalization
DumbPhone
Productivity
Bold Homescreen
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Meta AI - Assistant & Glasses
Claude by Anthropic
Microsoft Word: Edit Documents
Grok - AI Chat & Video
Google Gemini
PDF Reader - PDF Viewer
Phone Storage Clean
Microsoft Excel: Spreadsheets
Adobe Acrobat Reader: Edit PDF
PDF Reader, Editor & Scanner
DuckDuckGo, Duck.ai, & VPN
Open Chat - AI bot app
Microsoft Copilot
EasyClean - File Cleaner
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Dumbphone □ Homescreen has a solid quality score (65%) and owns the brand keyword "dumbphone" at rank 1, but its overall visibility is low (20/100) due to poor keyword coverage and no chart presence. Immediate focus should be on expanding keyword rankings and enhancing store assets.
The brand term "dumbphone" ranks #1 with a traffic potential of 67 and moderate difficulty (32), giving the app a reliable entry point for discovery. Leverage this by reinforcing the brand name in the title and subtitle.
Only 2 of the top 10 target keywords are ranked (brand keyword and "minimalist homescreen" at #76). High‑traffic terms like "phone addiction" (traffic 66) and "digital wellness" (traffic 70) are not ranking, limiting discoverability.
Charts Score is 0% with no global or category ranking, meaning the app isn’t gaining organic momentum. This stems from limited keyword rankings and sub‑optimal metadata.
Incorporate high‑traffic, medium‑difficulty keywords such as "mindful launcher" (traffic 65, difficulty 43) and "digital wellness" (traffic 70, difficulty 37) into the title/subtitle while keeping the brand visible. This can immediately boost relevance for those searches.
Rewrite the short and full description to naturally embed the unranked keywords, using concise bullet points that highlight the 20‑second barrier, minimalist UI, and focus‑enhancing features. Adding these terms improves indexability and click‑through rates.
- 1Update the app title to include "mindful launcher" or "digital wellness" while retaining the brand name.
- 2Revise the short and full descriptions with bullet points that embed top unranked keywords (e.g., phone addiction, screen time tracker, app blocker).
- 3Create new localized store listings (English US, UK, and other high‑traffic regions) to capture broader keyword volume.
- 4Refresh visual assets: add screenshots showcasing the 20‑second barrier and minimalist design, and include a short video demo.
- 5Implement a review‑generation strategy (in‑app prompt after 5 uses) to increase rating count and improve the Quality Score.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3930 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 20/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Dumbphone □ Homescreen?
Dumbphone □ Homescreen has a visibility score of 20 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 13, 2026.
On how many keywords does Dumbphone □ Homescreen rank?
Dumbphone □ Homescreen is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Dumbphone □ Homescreen?
Based on shared keyword rankings, the most frequent competitors of Dumbphone □ Homescreen are DumbPhone, Everything Widgets, Bold Homescreen. These apps appear next to Dumbphone □ Homescreen on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Dumbphone □ Homescreen in on the Google Play?
Dumbphone □ Homescreen is listed in the Productivity category on the Google Play.
How can Dumbphone □ Homescreen improve its App Store Optimization?
Based on this audit, Dumbphone □ Homescreen should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Dumbphone □ Homescreen.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.