This audit was generated on April 17, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| newthing | #1 | — |  |     | ||
| android widgets | #22 |  |  |      | ||
| widget customization | #25 |  |  |   | ||
| home screen widgets | #27 |  |  |   | ||
| widget pack | #27 |  |  |   | ||
| custom widgets | #39 |  |  |    | ||
| clock widgets | #43 |  |  |     | ||
| android widget launcher | #44 |  |  |    | ||
| material you widgetsOpportunity | #60 | |  |   | ||
| weather widgetsOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Material Widgets : Everything
Personalization
iWidgets : iOS Widgets
Personalization
ThemeArt - Widgets, App icons
Personalization
Simple Photo Widget
Personalization
AtomicClock: NTP Time
Tools
Muviz Widgets: Clock, Music.,
Personalization
Niagara Launcher ‧ Home Screen
Personalization
Widgetable: Besties & Couples
Social
Themes: Widgets & Icon Changer
Personalization
Everything You Icons & Widgets
Personalization
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Personalization chart position
Shadow Divide - animated face
Breitling ClassicAVI WatchFace
S4U Assen - Hybrid watch face
OnePro (Dark) - Icon Pack
MD242 Hybrid watch face
NewThing Widgets ProYour app
OneGlass (Dark) - Icon Pack
Raven Dark Icon Pack
S4U Frost - classic watch face
Rolex Daytona Watch face
WFP 348 FLIP Watch Face
AI-Powered Analysis
Personalized insights generated by our AI
NewThing Widgets Pro has solid quality and a top‑ranked brand keyword, but its overall visibility is limited by low chart rankings and missed high‑traffic keywords. Prioritizing keyword expansion and visual assets will drive higher downloads.
The app ranks #1 for its brand keyword "newthing" with high traffic (85) and moderate difficulty (38), securing strong brand discoverability. Leverage this position by cross‑promoting within the app store listing.
Charts Score is only 17% and the app sits at rank 34 in the Personalization category, limiting organic exposure. Improving download velocity and conversion rate is essential to climb the charts.
The high‑traffic keyword "weather widgets" (traffic 80) is not ranked, representing a clear missed opportunity. Target this term with on‑page optimization and content updates.
Keywords like "android widgets" (rank 22) and "home screen widgets" (rank 27) have decent traffic (66‑73) but sit outside the top 20. Optimizing title, short description, and backend fields can push them into higher positions.
"material you widgets" ranks 60 with traffic 53. Incorporating this phrase prominently in the description and new screenshots/video can capture users seeking Material You‑styled widgets.
A perfect 100% quality score and a 4.6 rating from 6,328 reviews indicate strong user satisfaction, which can be highlighted in the listing to improve conversion.
- 1Revise the app title and short description to include high‑traffic keywords such as "android widgets" and "home screen widgets" while retaining brand identity.
- 2Add/replace screenshots and a short video that showcase the Weather widget and Material You styling to capture the unranked and medium‑ranked keyword traffic.
- 3Update the description to embed missing high‑traffic terms (e.g., "weather widgets", "material you widgets", "widget customization") within the first 2‑3 lines for better relevance.
- 4Launch an ASO A/B test for title, short description, and icon to identify the combination that yields the highest install conversion and improves chart rank.
- 5Encourage satisfied users to leave reviews and respond to existing feedback to maintain the 4.6 rating, and localize the optimized metadata into top‑performing markets.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3243 characters, providing good keyword density and information for users.
Strong visual presence
13 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong category position
Ranked #34 in category, driving organic discovery.
No significant issues found
No additional suggestions
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of NewThing Widgets Pro?
NewThing Widgets Pro has a visibility score of 55 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 17, 2026.
On how many keywords does NewThing Widgets Pro rank?
NewThing Widgets Pro is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of NewThing Widgets Pro?
Based on shared keyword rankings, the most frequent competitors of NewThing Widgets Pro are Muviz Widgets: Clock, Music.,, Niagara Launcher ‧ Home Screen, Material Widgets : Everything. These apps appear next to NewThing Widgets Pro on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is NewThing Widgets Pro in on the Google Play?
NewThing Widgets Pro is listed in the Personalization category on the Google Play, currently ranked #34 in that category.
How can NewThing Widgets Pro improve its App Store Optimization?
Based on this audit, NewThing Widgets Pro should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to NewThing Widgets Pro.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.