This audit was generated on April 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| empty folder cleaner | #4 |  |  |    | ||
| delete empty folders | #6 | |  |  | ||
| folder cleaner | #13 |  |  |    | ||
| free up spaceOpportunity | #98 |  |  |   | ||
| phone cleaner | Not ranked | — | — |    | ||
| storage cleaner | Not ranked | — | — | | ||
| device organizerOpportunity | Not ranked | — | — |      | ||
| clean storageOpportunity | Not ranked | — | — |  | ||
| duplicate cleanerOpportunity | Not ranked | — | — |     | ||
| storage optimizerOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Empty Folder Cleaner
Tools
Deep Cleaner
Tools
Cleanup: Phone Storage Cleaner
Tools
Empty Folder Cleaner
Tools
Empty Folder Remover
Tools
Cleaner Guard
Tools
Cleaner - Clean Phone
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
PDF & Launcher for Android
Cleanup: Phone Storage Cleaner
Find My Phone by Clap Launcher
Clean Sweep Plus
QR & Barcode Scanner
Clean Master Box
Google Authenticator
Cleaner Toolbox
JumpJumpVPN: Fast & Secure
Cleaner Guard
Move to iOS
Norton360 Antivirus & Security
Proton VPN: Fast & Secure VPN
ProCleaner - Storage Cleaner
Google Translate
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Empty Folder Cleaner shows promising keyword traction for niche terms (rank 4 for primary keyword) but suffers from poor category visibility (0% charts score), limited ranking breadth (only 4/10 keywords ranked), and weak positioning against broader cleaner apps. The high rating (4.8) and recent update indicate quality, but ASO fundamentals need urgent attention to compete in the crowded cleaner market.
The app ranks #4 for 'empty folder cleaner' (traffic 72) and #6 for 'delete empty folders' (traffic 70), demonstrating effective targeting of specific, lower-difficulty intent keywords. These positions drive qualified organic traffic from users with exact-match needs, creating a defensible niche against broader competitors.
The 0% charts score with no category ranking indicates failure to appear in Tools category charts, severely limiting organic discovery. This is compounded by ranking #98 for 'free up space'—a high-traffic (83), low-difficulty (39) term where top-10 placement should be achievable with optimized metadata.
Zero rankings for high-volume terms like 'phone cleaner' (traffic 83, difficulty 79), 'storage cleaner' (traffic 77), and 'duplicate cleaner' (traffic 75) reveals the app is invisible to 80%+ of the cleaner app search market. Competitor 'Deep Cleaner' being 'ahead' suggests they're capturing this broader demand.
Three unranked keywords present immediate wins: 'storage optimizer' (traffic 78, difficulty 36), 'device organizer' (traffic 54, difficulty 37), and 'free up space' (difficulty 39). These under-tapped terms align with the app's functionality and could double ranked keyword coverage within 2-4 weeks.
Only 2 shared keywords with direct competitor 'Empty Folder Cleaner (behind)' and 1 with 'Empty Folder Cleaner (ahead)' indicates fragmented market share. Analyzing and targeting their ranked-but-unshared terms could capture their organic traffic with minimal competition.
The description front-loads features but buries the value proposition 'frees up storage space' twice without keyword stuffing 'phone cleaner' or 'storage cleaner' in the first 120 characters. The truncated text also cuts mid-word ('clu'), harming professionalism and potentially reducing conversion.
- 1Rewrite title to 'Empty Folder Cleaner - Phone & Storage Cleaner' to capture 'phone cleaner' and 'storage cleaner' traffic while preserving brand equity
- 2Restructure description: leading sentence must include 'storage cleaner' and 'free up space' within first 100 characters; fix truncation issue
- 3Add 'storage optimizer' and 'device organizer' to short description field and first 500 characters of full description for immediate ranking push
- 4Submit category feature request to Google Play editors highlighting 4.8 rating and recent update to pursue Tools category chart placement
- 5Implement A/B test for store listing creatives emphasizing 'phone cleaner' messaging to improve conversion on broader keywords
ASO Insights
Actionable recommendations to improve your visibility
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): delete empty folders.
Few screenshots
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Infrequent updates
Last updated 9 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Empty Folder Cleaner in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Empty Folder Cleaner?
Empty Folder Cleaner has a visibility score of 49 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 16, 2026.
On how many keywords does Empty Folder Cleaner rank?
Empty Folder Cleaner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Empty Folder Cleaner?
Based on shared keyword rankings, the most frequent competitors of Empty Folder Cleaner are Empty Folder Cleaner, Empty Folder Cleaner, Empty Folder Remover. These apps appear next to Empty Folder Cleaner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Empty Folder Cleaner in on the Google Play?
Empty Folder Cleaner is listed in the Tools category on the Google Play.
How can Empty Folder Cleaner improve its App Store Optimization?
Based on this audit, Empty Folder Cleaner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Empty Folder Cleaner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.