How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
8
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| luggage list | #4 | |||||
| travel checklist | #5 | |||||
| vacation packing | #5 | |||||
| packing list | #6 | |||||
| packing checklist | #7 | |||||
| trip packing | #7 | |||||
| travel packing | #7 | |||||
| packing list reise packliste | #8 | |||||
| travel organizer | #55 | |||||
| pack planner | #71 |
Apps positioned directly before or after yours on keywords
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Productivity
Travel & Local
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Travel & Local
Productivity
Occurrence count shows how many keywords each competitor appears on
Travel & Local chart position
Upside: Gas & Food Cash Back
Airbnb
Booking.com: Hotels & Travel
Expedia: Hotels, Flights, Cars
Google Earth
U-Haul
American Airlines
Fly Delta
Vrbo Vacation Rentals
Southwest Airlines: Travel App
Hilton Honors: Book Hotels
Marriott Bonvoy: Book Hotels
United Airlines
Frontier Airlines
Turo — Car rental marketplace
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
The app has strong keyword coverage (86% score) but suffers from no chart presence and a low quality score, resulting in limited overall visibility.
Eight of the ten target keywords rank within the top 10 (e.g., "packing list" at #6 and "travel checklist" at #5), giving the app a solid 86% keyword score. Maintain this by preserving current keyword density and monitoring for rank drops.
The app has a 0% charts score and is not ranked in any global or category charts, indicating insufficient downloads and engagement to break into top‑listings. This directly limits organic discovery.
A 38% quality score reflects a 3.9‑star rating from only 331 reviews, likely combined with missing assets (video, detailed screenshots). Improving rating and adding richer media will boost conversion and quality metrics.
Keywords "pack planner" (rank 71) and "travel organizer" (rank 55) have respectable traffic (56 and 46) but low rankings. Optimizing title, short description, and feature copy for these terms can push them into the top 20 and capture additional users.
Competitors like PackPoint Premium and PackParty rank ahead despite sharing only 2‑3 keywords. Differentiating with unique selling points (e.g., weather integration, group sharing) and highlighting them in the listing can steal traffic from these apps.
Actionable recommendations to improve your visibility
Your description is 1631 characters, providing good keyword density and information for users.
Ranking in top 10 for 7 keyword(s): packing list reise packliste, travel checklist, packing checklist.
Score of 66/100 indicates solid app store presence.
A 3.9 rating may deter potential users. Focus on fixing bugs and improving UX.
Last updated 12 months ago. Regular updates signal active development and improve rankings.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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