This audit was generated on April 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| illumine | #1 | — |  |     | ||
| daycare reporting | #1 | — |  |    | ||
| childcare management | #17 |  |  |      | ||
| childcare platform | #26 |  |  |   | ||
| daycare software | #38 |  |  |  | ||
| childcare management systemOpportunity | #65 |  |  |    | ||
| parent communicationOpportunity | Not ranked | — | — |      | ||
| digital attendanceOpportunity | Not ranked | — | — |      | ||
| billing and paymentsOpportunity | Not ranked | — | — |      | ||
| parent teacher communicationOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Childcare App by iCare
Education
Tizi Town Daycare Baby Games
Game Educational
Childcare Night Tracker
Lifestyle
Childcare Safe-Sight.Ai
Business
illumi Home
Tools
Childcare by Tadpoles
Education
Nemours Children’s MyChart
Medical
KinderPass: Childcare App
Education
Gardien DayCare For Parents
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Education chart position
Learn English, Spanish: Learna
Duolingo: Language & Chess
NASA
PictureThis - Plant Identifier
Finelo: Master Trading
Simple Bible Daily Verse Alarm
ABCmouse: Kids Learning Games
PragerU
Gauth: AI Study Companion
Praktika – AI Language Tutor
PBS KIDS Video
Elevate - Brain Training Games
Simply Draw: Learn to Draw
Lingokids - Play and Learn
Simply Piano: Learn Piano Fast
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Illumine has a solid quality rating (88%) and dominates its brand keyword, but overall visibility is low (56/100) due to poor chart assets and weak keyword coverage, leaving the app unranked in its category.
The app scores 88% on quality, indicating strong performance, stability, and user satisfaction (4.3 rating). Maintain this by continuing regular updates and monitoring crash reports.
"illumine" ranks #1 with 65 traffic and low difficulty (32). Leverage this by reinforcing the brand in the title, subtitle, and URL to protect the top spot.
Charts score is 0%, meaning no screenshots or video. This hurts click‑through rates and contributes to the 0% category ranking. Adding visual assets can boost both conversion and rankings.
Only 6 of 10 target keywords rank; high‑traffic terms like "parent communication" (36 traffic) and "digital attendance" (51 traffic) are not ranked. Expanding the keyword field and integrating these terms into the metadata is essential.
Keywords such as "billing and payments" (50 traffic) and "childcare management system" (32 traffic) have moderate difficulty (≈38) and are untapped. Adding them to the 100‑character keyword field and weaving them into the description can lift the Keywords Score and overall visibility.
- 1Add 5 high‑resolution screenshots and a 15‑second app preview video to improve the charts score.
- 2Update the title/subtitle to include top unranked keywords (e.g., "Parent Communication" and "Digital Attendance").
- 3Expand the Google Play keyword field with "billing and payments, childcare management system, parent communication, digital attendance, daycare reporting".
- 4Rewrite the first 500 characters of the description to feature bullet points with the new keywords and clear value propositions.
- 5Launch an in‑app prompt and email campaign to encourage satisfied users to leave 5‑star reviews, aiming to increase reviews from 1,633 to 2,000+.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3446 characters, providing good keyword density and information for users.
Strong visual presence
20 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): daycare reporting.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Illumine - Childcare App?
Illumine - Childcare App has a visibility score of 56 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 12, 2026.
On how many keywords does Illumine - Childcare App rank?
Illumine - Childcare App is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Illumine - Childcare App?
Based on shared keyword rankings, the most frequent competitors of Illumine - Childcare App are illumi Home, Childcare App by iCare, Childcare by Tadpoles. These apps appear next to Illumine - Childcare App on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Illumine - Childcare App in on the Google Play?
Illumine - Childcare App is listed in the Education category on the Google Play.
How can Illumine - Childcare App improve its App Store Optimization?
Based on this audit, Illumine - Childcare App should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Illumine - Childcare App.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.