This audit was generated on April 30, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
9
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| chess drills | #1 | — | ||||
| chess training plan | #1 | — | ||||
| chess improvement | #10 | |||||
| chess training | #11 | |||||
| chess practice | #15 | |||||
| improve chess | #17 | |||||
| chess tactics | #44 | |||||
| chess rating | #45 | |||||
| chess strategy | #49 | |||||
| chess puzzles | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Chess for Kids - Play & Learn
Game Board
Chess Combinations Vol. 1
Game Board
Chess: Play, Analyze & Learn
Game Board
Magnus Trainer - Train Chess
Game Board
Brilliant Chess: Chess Puzzles
Game Board
Chess Openings Promaster
Game Board
Chess Opening Blunders
Game Board
Chess - Play and Learn Online
Game Board
Chess it: Chess Puzzles
Game Puzzle
ChessWorld: Kids Learning Game
Game Board
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Game Board chart position
Vita Mahjong
Mahjong Blast
MONOPOLY GO!
Color by Number:Coloring Games
Happy Color®: Color by Number
Vigor Mahjong
Bingo Blitz™️ - Bingo Games
Bingo Dice
Chess - Play and Learn Online
Farkle Dice Roll
Click Wood
Color Oasis - Color by Number
MONOPOLY: Bingo!
Chess - Offline Board Game
Yatzy - Fun Classic Dice Game
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app ranks well for two primary keywords but lacks chart presence, has a modest quality score, and is missing visibility for several high‑traffic terms. Immediate focus should be on boosting rankings for untapped keywords, improving reviews, and enhancing visual assets to drive installs.
Two primary keywords—'chess drills' and 'chess training plan'—rank #1 with traffic scores of 47 and 46 respectively, contributing to an 83% keyword score. Leverage these positions in the title/subtitle to reinforce relevance.
Charts score is 0%, indicating the app is not appearing in any top‑charts globally or in the Board Games category, which hampers organic discoverability. This is likely due to low install velocity and limited user engagement.
Overall rating is 3.6★ from only 21 reviews, pulling the quality score down to 75%. A sparse review base reduces trust and conversion rates.
Keywords like 'chess puzzles', 'chess tactics' and 'chess strategy' have traffic scores above 40 but are unranked or rank >40. Incorporating them naturally into the description and short description can improve relevance and rankings.
Competitors with higher rankings use video previews and localized screenshots. Adding a short demo video and A/B testing new screenshots can boost conversion, helping lift the chart score.
- 1Add 'Chess Drills' and 'Chess Training Plan' to the app title/subtitle within character limits.
- 2Rewrite the short description and first 250 characters of the long description to include 'chess puzzles', 'chess tactics', and 'chess strategy' while maintaining readability.
- 3Implement an in‑app review prompt after a completed drill session to increase review count and rating.
- 4Create a 15‑second gameplay video and 5 localized screenshot sets; run A/B tests to identify the highest‑converting assets.
- 5Launch a short‑term install‑boost campaign (e.g., Play Store ads) targeting users searching for the top‑ranking keywords to improve chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3947 characters, providing good keyword density and information for users.
Strong visual presence
40 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 3 keyword(s): chess drills, chess improvement, chess training plan.
Good visibility score
Score of 66/100 indicates solid app store presence.
Rating needs improvement
A 3.6 rating may deter potential users. Focus on fixing bugs and improving UX.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Chess Training: Proven Drills?
Chess Training: Proven Drills has a visibility score of 66 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on April 30, 2026.
On how many keywords does Chess Training: Proven Drills rank?
Chess Training: Proven Drills is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Chess Training: Proven Drills?
Based on shared keyword rankings, the most frequent competitors of Chess Training: Proven Drills are Chess for Kids - Play & Learn, Chess Openings Promaster, Chess Opening Blunders. These apps appear next to Chess Training: Proven Drills on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Chess Training: Proven Drills in on the Google Play?
Chess Training: Proven Drills is listed in the Game Board category on the Google Play.
How can Chess Training: Proven Drills improve its App Store Optimization?
Based on this audit, Chess Training: Proven Drills should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Chess Training: Proven Drills.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.