This audit was generated on June 9, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
4
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Unique: ADHD Planner & Journal
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Shimmer: ADHD Coaching ranks #1 for its brand and core ADHD terms, giving it a solid keyword foundation, but it lacks chart presence and misses ranking for several high‑traffic keywords, limiting broader visibility.
The app holds rank 1 for "shimmer" (traffic 78) and "adhd coaching" (traffic 33) with difficulty scores around 40, demonstrating strong brand authority and relevance to its core audience.
Charts Score is 0%, meaning the app does not appear in global or category top charts, which severely limits organic discoverability and install velocity.
Keywords like "productivity coaching" (traffic 36), "personalized coaching" (traffic 38) and "coaching app" (traffic 50) have solid search volume but are not ranked, offering immediate upside if integrated into the title, short description, or metadata.
Only 7 out of 10 target keywords are ranked; the missing 3 represent ~40% of the total evaluated traffic. Expanding keyword set will improve the Keywords Score beyond the current 88%.
Competing apps such as Unique: ADHD Planner & Journal are ahead in the Health & Fitness category. Optimizing for category‑specific terms like "adhd management" (rank 10) and improving category relevance can help close this gap.
With only 71 reviews, the app's rating (4.3) is vulnerable. A higher review count improves credibility and can boost conversion rates, especially in the Play Store's algorithmic weighting.
- 1Insert top unranked keywords ("productivity coaching", "personalized coaching", "coaching app") into the app title and short description while preserving readability.
- 2Launch a targeted install campaign (e.g., Google UAC) to drive 1,000+ fresh installs per week, aiming to reach chart thresholds.
- 3Implement an in‑app review prompt after a coaching session completion, offering a small incentive to increase 5‑star reviews.
- 4Expand the long description with long‑tail terms such as "executive function tools" and "adhd therapy" to capture additional traffic.
- 5Run A/B tests on screenshots and feature graphics focusing on human coaching interaction to improve conversion rate.
Category Ranking
Health & Fitness chart position
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Shimmer: ADHD Coaching?
Shimmer: ADHD Coaching has a visibility score of 70 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on June 9, 2026.
On how many keywords does Shimmer: ADHD Coaching rank?
Shimmer: ADHD Coaching is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 4 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Shimmer: ADHD Coaching?
Based on shared keyword rankings, the most frequent competitors of Shimmer: ADHD Coaching are Star Shimmer: Avatar Dress Up, Indy: Your ADHD Copilot, Unique: ADHD Planner & Journal. These apps appear next to Shimmer: ADHD Coaching on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Shimmer: ADHD Coaching in on the Google Play?
Shimmer: ADHD Coaching is listed in the Health & Fitness category on the Google Play.
How can Shimmer: ADHD Coaching improve its App Store Optimization?
Based on this audit, Shimmer: ADHD Coaching should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Shimmer: ADHD Coaching.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.