Google PlayUSUnited Statesen-US

ads keywords

How hard it is to rank for ads on Google Play in United States, how much it is searched, and the apps you would compete with.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Difficulty

Medium
45/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 2.13 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

42/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 795 installs on average.
  • Top-3 app strength: 85/100 (higher means tougher incumbents).
  • Top apps updated their listing about 17 days ago on average.

Top apps ranking for “ads”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Google Ads

    Google Ads

    business

    4.1
  2. 2
    Meta Ads Manager

    Meta Ads Manager

    business

    4.3
  3. 3
    FREE ADBLOCKER BROWSER

    FREE ADBLOCKER BROWSER

    communication

    4.6
  4. 4
    Ad Blocker: Block Ads & Popups

    Ad Blocker: Block Ads & Popups

    tools

    3.6
  5. 5
    Adblock Browser: Fast & Secure

    Adblock Browser: Fast & Secure

    communication

    4.2
  6. 6
    Ad blocker browser for Android

    Ad blocker browser for Android

    communication

    3.3
  7. 7
    AdGuard: Content Blocker

    AdGuard: Content Blocker

    tools

    3.1
  8. 8
    AdBlock for Samsung Browser

    AdBlock for Samsung Browser

    productivity

    3.5
  9. 9
    Online Ad Maker

    Online Ad Maker

    business

    4.7
  10. 10
    Wize AdBlock VPN

    Wize AdBlock VPN

    tools

    4.0
  11. 11
    Ads by PostPaddy – Ads Manager

    Ads by PostPaddy – Ads Manager

    business

  12. 12
    AdBlocker Ultimate Browser

    AdBlocker Ultimate Browser

    productivity

    3.5

What the top apps have in common

The words that recur most across the apps ranking for “ads”. Weave the relevant ones into your title, subtitle, and description.

ads×58maker×16browser×12earn×10blocker×9video×9adblock×7money×7

Frequently asked questions

How hard is it to rank for "ads" on Google Play?

"ads" scores 45 out of 100 for difficulty on Google Play in United States, which is medium. The apps in the top 3 are very strong (app power 85/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "ads" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 795 installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "ads"?

Right now the top apps for "ads" on Google Play include Google Ads, Meta Ads Manager, FREE ADBLOCKER BROWSER, Ad Blocker: Block Ads & Popups, Adblock Browser: Fast & Secure. Those are the listings you would need to outrank.

Is "ads" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “ads” in your market, free

This page covers ads on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

Analyze it free

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.