Google PlayUSUnited Statesen-US

big” keyword difficulty & traffic

How hard it is to rank for big on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
69/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.39 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

49/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 907 installs on average.
  • Top-3 app strength: 92/100 (higher means tougher incumbents).
  • Top apps updated their listing about 43 days ago on average.

Top apps ranking for “big

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Big Text

    Big Text

    tools

  2. 2
    Make it big -  Large text

    Make it big - Large text

    tools

    4.5
  3. 3
    Big Smart

    Big Smart

    tools

    5.0
  4. 4
    big. app

    big. app

    communication

  5. 5
    Big Finish Audiobook Player

    Big Finish Audiobook Player

    books and reference

    4.5
  6. 6
    BIG MOBILE

    BIG MOBILE

    finance

  7. 7
    BIG App

    BIG App

    lifestyle

    3.5
  8. 8
    BIG GAS

    BIG GAS

    medical

  9. 9
    BIG Launcher for Seniors

    BIG Launcher for Seniors

    communication

    4.2
  10. 10
    Banco BiG | España

    Banco BiG | España

    finance

  11. 11
    Big Bang Price. Amazon Tracker

    Big Bang Price. Amazon Tracker

    shopping

    4.0
  12. 12
    Big Grove

    Big Grove

    food and drink

    5.0

What the top apps have in common

The words that recur most across the apps ranking for “big”. Weave the relevant ones into your title, subtitle, and description.

big×92seniors×6font×6app×5bang×4text×3ben×3challenge×3

Frequently asked questions

How hard is it to rank for "big" on Google Play?

"big" scores 69 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 92/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "big" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 907 installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "big"?

Right now the top apps for "big" on Google Play include Big Text, Make it big - Large text, Big Smart, big. app, Big Finish Audiobook Player. Those are the listings you would need to outrank.

Is "big" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “big” in your market, free

This page covers big on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.