Google PlayUSUnited Statesen-US

“boy” keyword difficulty & traffic

How hard it is to rank for boy on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
77/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.25 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

61/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 5k installs on average.
  • Top-3 app strength: 95/100 (higher means tougher incumbents).
  • Top apps updated their listing about 153 days ago on average.

Top apps ranking for “boy”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    SCHOOLBOY RUNAWAY - STEALTH

    SCHOOLBOY RUNAWAY - STEALTH

    game arcade

    4.0
  2. 2
    My Boy! - GBA Emulator

    My Boy! - GBA Emulator

    game arcade

    4.0
  3. 3
    Walking Boy Watch Face

    Walking Boy Watch Face

    personalization

    4.1
  4. 4
    heel boy

    heel boy

    shopping

  5. 5
    Baseball Boy!

    Baseball Boy!

    game arcade

    3.8
  6. 6
    Boy Stealth Escape: Runaway

    Boy Stealth Escape: Runaway

    game adventure

    4.2
  7. 7
    Bullet Boy

    Bullet Boy

    game arcade

    4.6
  8. 8
    My Boy! Lite

    My Boy! Lite

    game arcade

    3.9
  9. 9
    Burger Boy

    Burger Boy

    food and drink

    4.8
  10. 10
    Million Dollar Boys: OtomeGame

    Million Dollar Boys: OtomeGame

    game simulation

    4.7
  11. 11
    School Boy Stealth Escape

    School Boy Stealth Escape

    game simulation

    3.4
  12. 12
    Call Boy Friend

    Call Boy Friend

    entertainment

    3.7

What the top apps have in common

The words that recur most across the apps ranking for “boy”. Weave the relevant ones into your title, subtitle, and description.

boy×75boys×12game×10anime×9super×7wallpaper×7escape×6pizza×6

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

games

Frequently asked questions

How hard is it to rank for "boy" on Google Play?

"boy" scores 77 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 95/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "boy" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 5k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "boy"?

Right now the top apps for "boy" on Google Play include SCHOOLBOY RUNAWAY - STEALTH, My Boy! - GBA Emulator, Walking Boy Watch Face, heel boy, Baseball Boy!. Those are the listings you would need to outrank.

Is "boy" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "boy"?

Related search terms include games. Building a basket of related long-tail keywords usually beats chasing one hard head term.

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