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“crypto” keyword difficulty & traffic

How hard it is to rank for crypto on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
90/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
89/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Good

Demand outweighs the competition.

KEI 0.99 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

92/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 123k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 3 days ago on average.

Top apps ranking for “crypto”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Crypto.com: Buy BTC, ETH & CRO

    Crypto.com: Buy BTC, ETH & CRO

    4.4
  2. 2
    BTCC - Trade Bitcoin & Crypto

    BTCC - Trade Bitcoin & Crypto

    4.6
  3. 3
    Trust: Crypto & Bitcoin Wallet

    Trust: Crypto & Bitcoin Wallet

    4.5
  4. 4
    Kraken: Buy Crypto & Stocks

    Kraken: Buy Crypto & Stocks

    4.3
  5. 5
    Crypto.com: Onchain Wallet

    Crypto.com: Onchain Wallet

    4.6
  6. 6
    Coinbase: Buy Crypto & Stocks

    Coinbase: Buy Crypto & Stocks

    4.4
  7. 7
    Uphold: Buy BTC, ETH and 300+

    Uphold: Buy BTC, ETH and 300+

    4.5
  8. 8
    MetaMask: Trade Crypto

    MetaMask: Trade Crypto

    4.4
  9. 9
    Vantage:All-In-One Trading App

    Vantage:All-In-One Trading App

    4.8
  10. 10
    Robinhood: Trade Anything

    Robinhood: Trade Anything

    4.2
  11. 11
    MEXC: Buy Bitcoin & Crypto

    MEXC: Buy Bitcoin & Crypto

    4.6
  12. 12
    SafePal: Crypto Wallet BTC NFT

    SafePal: Crypto Wallet BTC NFT

    4.6

What the top apps have in common

The words that recur most across the apps ranking for “crypto”. Weave the relevant ones into your title, subtitle, and description.

crypto×71buy×30wallet×27bitcoin×22btc×16trade×9stocks×7eth×6

Frequently asked questions

How hard is it to rank for "crypto" on Google Play?

"crypto" scores 90 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "crypto" get?

It scores 89 out of 100 for search traffic (high), with the top apps for it seeing an estimated 123k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "crypto"?

Right now the top apps for "crypto" on Google Play include Crypto.com: Buy BTC, ETH & CRO, BTCC - Trade Bitcoin & Crypto, Trust: Crypto & Bitcoin Wallet, Kraken: Buy Crypto & Stocks, Crypto.com: Onchain Wallet. Those are the listings you would need to outrank.

Is "crypto" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “crypto” in your market, free

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