Google PlayUSUnited Statesen-US

etsy” keyword difficulty & traffic

How hard it is to rank for etsy on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Medium
63/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Search traffic

High
93/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.48 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

100/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 3M installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 2 days ago on average.

Top apps ranking for “etsy

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Etsy: Shop Home, Style & More

    Etsy: Shop Home, Style & More

    shopping

    4.8
  2. 2
    Etsy Seller: Manage Your Shop

    Etsy Seller: Manage Your Shop

    business

    4.6
  3. 3
    eBay online shopping & selling

    eBay online shopping & selling

    shopping

    4.6
  4. 4
    Temu: Shop Like a Billionaire

    Temu: Shop Like a Billionaire

    shopping

    4.5
  5. 5
    Amazon Shopping

    Amazon Shopping

    shopping

    4.4
  6. 6
    Vinted: Shop & sell pre-loved

    Vinted: Shop & sell pre-loved

    shopping

    4.3
  7. 7
    Wayfair - Shop All Things Home

    Wayfair - Shop All Things Home

    shopping

    4.8
  8. 8
    Wish: Shop and Save

    Wish: Shop and Save

    shopping

    4.7
  9. 9
    Alibaba.com - B2B marketplace

    Alibaba.com - B2B marketplace

    shopping

    4.4
  10. 10
    SHEIN-Shopping Online

    SHEIN-Shopping Online

    shopping

    4.8
  11. 11
    AliExpress - Shopping App

    AliExpress - Shopping App

    shopping

    4.4
  12. 12
    Mercari: Buy and Sell App

    Mercari: Buy and Sell App

    shopping

    4.7

What the top apps have in common

The words that recur most across the apps ranking for “etsy”. Weave the relevant ones into your title, subtitle, and description.

shopping×20online×18shop×12sell×10app×7buy×7marketplace×5b2b×4

Frequently asked questions

How hard is it to rank for "etsy" on Google Play?

"etsy" scores 63 out of 100 for difficulty on Google Play in United States, which is medium. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "etsy" get?

It scores 93 out of 100 for search traffic (high), with the top apps for it seeing an estimated 3M installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "etsy"?

Right now the top apps for "etsy" on Google Play include Etsy: Shop Home, Style & More, Etsy Seller: Manage Your Shop, eBay online shopping & selling, Temu: Shop Like a Billionaire, Amazon Shopping. Those are the listings you would need to outrank.

Is "etsy" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “etsy” in your market, free

This page covers etsy on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.