Google PlayUSUnited Statesen-US

“fan” keyword difficulty & traffic

How hard it is to rank for fan on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
67/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.43 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

45/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 1k installs on average.
  • Top-3 app strength: 82/100 (higher means tougher incumbents).
  • Top apps updated their listing about 90 days ago on average.

Top apps ranking for “fan”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Fan Noises For Sleeping

    Fan Noises For Sleeping

    lifestyle

    4.7
  2. 2
    Sleep Aid Fan - White Noise

    Sleep Aid Fan - White Noise

    lifestyle

    4.6
  3. 3
    Bedtime Fan White Noise Aid

    Bedtime Fan White Noise Aid

    lifestyle

    4.6
  4. 4
    Fan Noise - Sleep Fan Sounds

    Fan Noise - Sleep Fan Sounds

    lifestyle

    4.6
  5. 5
    Table Fan - White Noise

    Table Fan - White Noise

    productivity

    3.1
  6. 6
    Booster Fan

    Booster Fan

    lifestyle

  7. 7
    Blower Fan

    Blower Fan

    game casual

  8. 8
    White Noise & Fan Noise: Sleep

    White Noise & Fan Noise: Sleep

    health and fitness

    3.5
  9. 9
    Sleep Fan

    Sleep Fan

    lifestyle

    3.7
  10. 10
    FANS

    FANS

    social

    4.7
  11. 11
    FanLamp Pro

    FanLamp Pro

    tools

    2.2
  12. 12
    SleepFan: Fan sounds for sleep

    SleepFan: Fan sounds for sleep

    health and fitness

What the top apps have in common

The words that recur most across the apps ranking for “fan”. Weave the relevant ones into your title, subtitle, and description.

fan×73noise×19sleep×12white×9sounds×9sports×6smart×5sleeping×4

Frequently asked questions

How hard is it to rank for "fan" on Google Play?

"fan" scores 67 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 82/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "fan" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 1k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "fan"?

Right now the top apps for "fan" on Google Play include Fan Noises For Sleeping, Sleep Aid Fan - White Noise, Bedtime Fan White Noise Aid, Fan Noise - Sleep Fan Sounds, Table Fan - White Noise. Those are the listings you would need to outrank.

Is "fan" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “fan” in your market, free

This page covers fan on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

Analyze it free

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.