United Statesen-US“hot” keyword difficulty & traffic
How hard it is to rank for hot on Google Play in United States, how much it is searched, and the apps you would compete with.
Difficulty
HardHigh competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.
Search traffic
HighExcellent traffic potential: this keyword is popular and could drive significant installs.
Efficiency (KEI)
ExcellentHigh demand with manageable competition.
KEI 1.23 · traffic vs difficulty
Competitor strength
ModerateCompetitors have moderate strength, so a well-optimized app can climb.
63/100 across the top apps
Should you target it?
High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.
- Top apps for it see an estimated 6k installs on average.
- Top-3 app strength: 100/100 (higher means tougher incumbents).
- Top apps updated their listing about 36 days ago on average.
Top apps ranking for “hot”
The listings you would compete with. These hold the top spots on Google Play in United States right now.
- 1
4.7Hot Lap League: Racing Mania!
game racing
- 2
4.3HOT — Bitcoin & Crypto Wallet
finance
- 3
4.6Hot Head Burritos
food and drink
- 4
4.5Hot Wheels Unlimited
game racing
- 5
4.7Papa's Hot Doggeria HD
game strategy
- 6
4.0Hot Topic: Pop Culture Fashion
shopping
- 7
4.6Hot Tiles 3D
game puzzle
- 8
3.4Hot 8 Yoga Studios
health and fitness
- 9
4.8Hot Slide
game racing
- 10
3.4HotSchedules
productivity
- 11
4.6Papa's Hot Doggeria To Go!
game strategy
- 12
Hot Yoga Cork 2.0
health and fitness
What the top apps have in common
The words that recur most across the apps ranking for “hot”. Weave the relevant ones into your title, subtitle, and description.
Frequently asked questions
How hard is it to rank for "hot" on Google Play?
"hot" scores 78 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.
How much search traffic does "hot" get?
It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 6k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.
Which apps rank for "hot"?
Right now the top apps for "hot" on Google Play include Hot Lap League: Racing Mania!, HOT — Bitcoin & Crypto Wallet, Hot Head Burritos, Hot Wheels Unlimited, Papa's Hot Doggeria HD. Those are the listings you would need to outrank.
Is "hot" worth targeting for an indie app?
High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.
Check “hot” in your market, free
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New to keyword research? Read the complete ASO guide, or browse more in keyword insights.