Google PlayUSUnited Statesen-US

“iou” keyword difficulty & traffic

How hard it is to rank for iou on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Medium
52/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Search traffic

High
89/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.71 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

44/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 1k installs on average.
  • Top-3 app strength: 78/100 (higher means tougher incumbents).
  • Top apps updated their listing about 27.5 days ago on average.

Top apps ranking for “iou”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    IOU - English

    IOU - English

    education

  2. 2
    IOU - Debts tracker

    IOU - Debts tracker

    finance

    2.3
  3. 3
    IOU

    IOU

    education

  4. 4
    IOU

    IOU

    tools

  5. 5
    IOU Money: Manage your Debts

    IOU Money: Manage your Debts

    finance

  6. 6
    Real IOU

    Real IOU

    shopping

  7. 7
    University of Iowa

    University of Iowa

    education

    4.2
  8. 8
    myIOU

    myIOU

    social

  9. 9
    Real IOU business

    Real IOU business

    shopping

  10. 10
    Imou Life

    Imou Life

    lifestyle

    4.3
  11. 11
    Smart-IOU: Validator System

    Smart-IOU: Validator System

    finance

  12. 12
    OweFlow: IOU & Debt Tracker

    OweFlow: IOU & Debt Tracker

    finance

What the top apps have in common

The words that recur most across the apps ranking for “iou”. Weave the relevant ones into your title, subtitle, and description.

iou×12tracker×6debt×5mobile×5student×4money×3university×3iuoe×3

Frequently asked questions

How hard is it to rank for "iou" on Google Play?

"iou" scores 52 out of 100 for difficulty on Google Play in United States, which is medium. The apps in the top 3 are very strong (app power 78/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "iou" get?

It scores 89 out of 100 for search traffic (high), with the top apps for it seeing an estimated 1k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "iou"?

Right now the top apps for "iou" on Google Play include IOU - English, IOU - Debts tracker, IOU, IOU, IOU Money: Manage your Debts. Those are the listings you would need to outrank.

Is "iou" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “iou” in your market, free

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