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japan” keyword difficulty & traffic

How hard it is to rank for japan on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
85/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.13 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

75/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 15k installs on average.
  • Top-3 app strength: 96/100 (higher means tougher incumbents).
  • Top apps updated their listing about 14 days ago on average.

Top apps ranking for “japan

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Japan Travel–Trip,Transit&Rail

    Japan Travel–Trip,Transit&Rail

    maps and navigation

    4.5
  2. 2
    Tabelog - Food Guide in Japan

    Tabelog - Food Guide in Japan

    food and drink

    4.9
  3. 3
    Japan Transit Planner

    Japan Transit Planner

    maps and navigation

    4.3
  4. 4
    NHK WORLD-JAPAN

    NHK WORLD-JAPAN

    entertainment

    3.4
  5. 5
    Learn Japanese: HeyJapan

    Learn Japanese: HeyJapan

    education

    4.6
  6. 6
    Todaii: Learn Japanese N5-N1

    Todaii: Learn Japanese N5-N1

    education

    4.3
  7. 7
    Payke: Save on Your Japan Trip

    Payke: Save on Your Japan Trip

    travel and local

    4.0
  8. 8
    Aomi Japanese: Speaking

    Aomi Japanese: Speaking

    education

    3.9
  9. 9
    GO / Taxi app for Japan

    GO / Taxi app for Japan

    maps and navigation

    4.6
  10. 10
    SewaYou - Japanese Friends

    SewaYou - Japanese Friends

    social

    4.2
  11. 11
    Universal Studios Japan

    Universal Studios Japan

    travel and local

    2.7
  12. 12
    Doorzo – Buy & Bid from Japan

    Doorzo – Buy & Bid from Japan

    shopping

    4.5

What the top apps have in common

The words that recur most across the apps ranking for “japan”. Weave the relevant ones into your title, subtitle, and description.

japanese×58japan×31learn×29hiragana×7travel×6app×4kanji×4speak×4

Frequently asked questions

How hard is it to rank for "japan" on Google Play?

"japan" scores 85 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 96/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "japan" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 15k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "japan"?

Right now the top apps for "japan" on Google Play include Japan Travel–Trip,Transit&Rail, Tabelog - Food Guide in Japan, Japan Transit Planner, NHK WORLD-JAPAN, Learn Japanese: HeyJapan. Those are the listings you would need to outrank.

Is "japan" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “japan” in your market, free

This page covers japan on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.