Google PlayUSUnited Statesen-US

just play” keyword difficulty & traffic

How hard it is to rank for just play on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Medium
63/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.52 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

100/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 1.5M installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 5 days ago on average.

Top apps ranking for “just play

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    JustPlay: Earn Money or Donate

    JustPlay: Earn Money or Donate

    entertainment

    4.4
  2. 2
    PlayWell: Play to Earn Money

    PlayWell: Play to Earn Money

    entertainment

    4.4
  3. 3
    ProGamer: Earn Real Money

    ProGamer: Earn Real Money

    lifestyle

  4. 4
    Just Play Sport

    Just Play Sport

    sports

    4.0
  5. 5
    BESTPLAY Play to earn & donate

    BESTPLAY Play to earn & donate

    entertainment

    4.7
  6. 6
    Google Opinion Rewards

    Google Opinion Rewards

    tools

    4.5
  7. 7
    Freecash: Earn Money

    Freecash: Earn Money

    finance

    4.2
  8. 8
    KashKick: Get paid to have fun

    KashKick: Get paid to have fun

    lifestyle

    4.4
  9. 9
    Swagbucks Play Games + Surveys

    Swagbucks Play Games + Surveys

    lifestyle

    4.2
  10. 10
    MISTPLAY: Play to Earn Money

    MISTPLAY: Play to Earn Money

    entertainment

    4.5
  11. 11
    Snakzy: Earn While You Play

    Snakzy: Earn While You Play

    entertainment

    4.4
  12. 12
    Make Money: Play to Earn Cash

    Make Money: Play to Earn Cash

    personalization

    4.5

What the top apps have in common

The words that recur most across the apps ranking for “just play”. Weave the relevant ones into your title, subtitle, and description.

earn×27play×24money×20cash×16rewards×12google×9games×8just×7

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

Frequently asked questions

How hard is it to rank for "just play" on Google Play?

"just play" scores 63 out of 100 for difficulty on Google Play in United States, which is medium. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "just play" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 1.5M installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "just play"?

Right now the top apps for "just play" on Google Play include JustPlay: Earn Money or Donate, PlayWell: Play to Earn Money, ProGamer: Earn Real Money, Just Play Sport, BESTPLAY Play to earn & donate. Those are the listings you would need to outrank.

Is "just play" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "just play"?

Related search terms include cash app. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “just play” in your market, free

This page covers just play on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.