Google PlayUSUnited Statesen-US

kindle” keyword difficulty & traffic

How hard it is to rank for kindle on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Medium
64/ 100

Moderate competition. With quality content and targeted optimization, ranking is achievable.

Search traffic

High
100/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.56 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

98/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 559k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 10 days ago on average.

Top apps ranking for “kindle

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Amazon Kindle: Reading App

    Amazon Kindle: Reading App

    books and reference

    4.8
  2. 2
    Google Play Books & Audiobooks

    Google Play Books & Audiobooks

    books and reference

    4.7
  3. 3
    Audible: Audiobooks & Podcasts

    Audible: Audiobooks & Podcasts

    books and reference

    4.6
  4. 4
    Kobo | eBooks & Audiobooks

    Kobo | eBooks & Audiobooks

    books and reference

    4.5
  5. 5
    Libby: Read Library Books

    Libby: Read Library Books

    books and reference

    4.8
  6. 6
    ReadEra – book reader pdf epub

    ReadEra – book reader pdf epub

    books and reference

    4.8
  7. 7
    Wattpad - Read & Write Stories

    Wattpad - Read & Write Stories

    books and reference

    3.8
  8. 8
    AudioBooks Unlimited to Kindle

    AudioBooks Unlimited to Kindle

    books and reference

    4.0
  9. 9
    Hoopla: Your Library, Anywhere

    Hoopla: Your Library, Anywhere

    books and reference

    4.7
  10. 10
    Barnes & Noble NOOK

    Barnes & Noble NOOK

    books and reference

    4.3
  11. 11
    PocketBook reader - any books

    PocketBook reader - any books

    books and reference

    4.2
  12. 12
    Epic: Kids' Books & Reading

    Epic: Kids' Books & Reading

    education

    3.9

What the top apps have in common

The words that recur most across the apps ranking for “kindle”. Weave the relevant ones into your title, subtitle, and description.

books×17reader×17book×11audiobooks×10stories×8novels×8amazon×7app×7

Frequently asked questions

How hard is it to rank for "kindle" on Google Play?

"kindle" scores 64 out of 100 for difficulty on Google Play in United States, which is medium. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "kindle" get?

It scores 100 out of 100 for search traffic (high), with the top apps for it seeing an estimated 559k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "kindle"?

Right now the top apps for "kindle" on Google Play include Amazon Kindle: Reading App, Google Play Books & Audiobooks, Audible: Audiobooks & Podcasts, Kobo | eBooks & Audiobooks, Libby: Read Library Books. Those are the listings you would need to outrank.

Is "kindle" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “kindle” in your market, free

This page covers kindle on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.