Google PlayUSUnited Statesen-US

low” keyword difficulty & traffic

How hard it is to rank for low on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
84/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.14 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

91/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 663k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 11 days ago on average.

Top apps ranking for “low

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Lowe's

    Lowe's

    shopping

    4.7
  2. 2
    Low

    Low

    health and fitness

  3. 3
    Low Cost IID Client Portal

    Low Cost IID Client Portal

    business

  4. 4
    Lowins - Live Video Chat

    Lowins - Live Video Chat

    social

    4.4
  5. 5
    Low-Res Pixel Photo Editing

    Low-Res Pixel Photo Editing

    photography

  6. 6
    Low Poly - Editor & Photo FX

    Low Poly - Editor & Photo FX

    photography

    4.4
  7. 7
    Google Gemini

    Google Gemini

    productivity

    4.6
  8. 8
    High or Low: Guess Popularity

    High or Low: Guess Popularity

    game trivia

  9. 9
    SmartThings

    SmartThings

    lifestyle

    4.6
  10. 10
    Remini - AI Photo Enhancer

    Remini - AI Photo Enhancer

    photography

    4.1
  11. 11
    Ludo King®

    Ludo King®

    game board

    4.2
  12. 12
    League of Legends: Wild Rift

    League of Legends: Wild Rift

    game strategy

    3.3

What the top apps have in common

The words that recur most across the apps ranking for “low”. Weave the relevant ones into your title, subtitle, and description.

low×27diet×8carb×7app×6game×6idle×5tycoon×4cost×3

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

Frequently asked questions

How hard is it to rank for "low" on Google Play?

"low" scores 84 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "low" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 663k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "low"?

Right now the top apps for "low" on Google Play include Lowe's, Low, Low Cost IID Client Portal, Lowins - Live Video Chat, Low-Res Pixel Photo Editing. Those are the listings you would need to outrank.

Is "low" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "low"?

Related search terms include games. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “low” in your market, free

This page covers low on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.