Google PlayUSUnited Statesen-US

mad” keyword difficulty & traffic

How hard it is to rank for mad on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
89/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.08 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

81/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 50k installs on average.
  • Top-3 app strength: 99/100 (higher means tougher incumbents).
  • Top apps updated their listing about 111.5 days ago on average.

Top apps ranking for “mad

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Drive Mad

    Drive Mad

    game racing

    4.8
  2. 2
    MadOut 2: Grand Auto Racing

    MadOut 2: Grand Auto Racing

    game racing

    4.2
  3. 3
    MadMuscles: Workouts & Diet

    MadMuscles: Workouts & Diet

    health and fitness

    4.3
  4. 4
    MAD • Fitness & Workouts

    MAD • Fitness & Workouts

    health and fitness

  5. 5
    Mad Driving

    Mad Driving

    game casual

    2.8
  6. 6
    The Mad Studio

    The Mad Studio

    health and fitness

  7. 7
    Mad Skills Motocross 3

    Mad Skills Motocross 3

    game racing

    4.2
  8. 8
    Mad Smash

    Mad Smash

    game casual

    3.9
  9. 9
    MAD Greens

    MAD Greens

    food and drink

    4.7
  10. 10
    Mad Truck Challenge 4x4 Racing

    Mad Truck Challenge 4x4 Racing

    game racing

    4.4
  11. 11
    Mad Max

    Mad Max

    game casual

  12. 12
    Mad Dex

    Mad Dex

    game arcade

    3.6

What the top apps have in common

The words that recur most across the apps ranking for “mad”. Weave the relevant ones into your title, subtitle, and description.

mad×76game×6skills×5games×5racing×4truck×4car×4word×4

Frequently asked questions

How hard is it to rank for "mad" on Google Play?

"mad" scores 89 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 99/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "mad" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 50k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "mad"?

Right now the top apps for "mad" on Google Play include Drive Mad, MadOut 2: Grand Auto Racing, MadMuscles: Workouts & Diet, MAD • Fitness & Workouts, Mad Driving. Those are the listings you would need to outrank.

Is "mad" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “mad” in your market, free

This page covers mad on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.