Google PlayUSUnited Statesen-US

“owe” keyword difficulty & traffic

How hard it is to rank for owe on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
72/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
89/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.24 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

84/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 82k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 14 days ago on average.

Top apps ranking for “owe”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Track Owe – Debt & IOU Tracker

    Track Owe – Debt & IOU Tracker

    finance

  2. 2
    Owe Money Pay Money

    Owe Money Pay Money

    game action

  3. 3
    I paid, I owe

    I paid, I owe

    finance

  4. 4
    Who Owes Me

    Who Owes Me

    finance

    4.4
  5. 5
    PayMeLater Friend Debt Tracker

    PayMeLater Friend Debt Tracker

    finance

    4.5
  6. 6
    You Owe • Shared Expenses

    You Owe • Shared Expenses

    finance

  7. 7
    Itan Ati Owe

    Itan Ati Owe

    entertainment

  8. 8
    OmeTV – Video Chat Alternative

    OmeTV – Video Chat Alternative

    social

    4.0
  9. 9
    Owe Pay

    Owe Pay

    tools

  10. 10
    Debes - Who owes me? Do I owe?

    Debes - Who owes me? Do I owe?

    finance

  11. 11
    Chime® – Fee-Free Banking

    Chime® – Fee-Free Banking

    finance

    4.7
  12. 12
    Rocket Money - Bills & Budgets

    Rocket Money - Bills & Budgets

    finance

    4.5

What the top apps have in common

The words that recur most across the apps ranking for “owe”. Weave the relevant ones into your title, subtitle, and description.

tracker×18money×18debt×15manager×12cash×9owe×8budget×8expense×6

Frequently asked questions

How hard is it to rank for "owe" on Google Play?

"owe" scores 72 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "owe" get?

It scores 89 out of 100 for search traffic (high), with the top apps for it seeing an estimated 82k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "owe"?

Right now the top apps for "owe" on Google Play include Track Owe – Debt & IOU Tracker, Owe Money Pay Money, I paid, I owe, Who Owes Me, PayMeLater Friend Debt Tracker. Those are the listings you would need to outrank.

Is "owe" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

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