Google PlayUSUnited Statesen-US

“reward” keyword difficulty & traffic

How hard it is to rank for reward on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
91/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
89/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Good

Demand outweighs the competition.

KEI 0.98 · traffic vs difficulty

Competitor strength

Strong

Established apps hold the ranks that matter, so breaking in is hard.

86/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 63k installs on average.
  • Top-3 app strength: 100/100 (higher means tougher incumbents).
  • Top apps updated their listing about 12 days ago on average.

Top apps ranking for “reward”

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    Google Opinion Rewards

    Google Opinion Rewards

    tools

    4.5
  2. 2
    Swagbucks Play Games + Surveys

    Swagbucks Play Games + Surveys

    lifestyle

    4.2
  3. 3
    Fetch: America’s Rewards App

    Fetch: America’s Rewards App

    shopping

    4.7
  4. 4
    Playful Rewards: Play & Earn

    Playful Rewards: Play & Earn

    lifestyle

    4.5
  5. 5
    Try Rewards: Play & Earn

    Try Rewards: Play & Earn

    entertainment

    4.3
  6. 6
    Pogo: Earn Cash & Rewards

    Pogo: Earn Cash & Rewards

    shopping

    4.6
  7. 7
    VYBS: Play & Earn Rewards

    VYBS: Play & Earn Rewards

    lifestyle

    4.8
  8. 8
    Qmee: Paid Survey Cash Rewards

    Qmee: Paid Survey Cash Rewards

    lifestyle

    4.2
  9. 9
    Zap Surveys: Earn Easy Rewards

    Zap Surveys: Earn Easy Rewards

    productivity

    4.3
  10. 10
    Make Money & Earn Cash Rewards

    Make Money & Earn Cash Rewards

    personalization

    4.1
  11. 11
    DailyGift: Earn Reward

    DailyGift: Earn Reward

    lifestyle

    4.5
  12. 12
    Testerup: Test & Earn Rewards

    Testerup: Test & Earn Rewards

    finance

    4.2

What the top apps have in common

The words that recur most across the apps ranking for “reward”. Weave the relevant ones into your title, subtitle, and description.

rewards×52earn×45cash×22money×20play×19surveys×19reward×15app×9

Frequently asked questions

How hard is it to rank for "reward" on Google Play?

"reward" scores 91 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are very strong (app power 100/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "reward" get?

It scores 89 out of 100 for search traffic (high), with the top apps for it seeing an estimated 63k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "reward"?

Right now the top apps for "reward" on Google Play include Google Opinion Rewards, Swagbucks Play Games + Surveys, Fetch: America’s Rewards App, Playful Rewards: Play & Earn, Try Rewards: Play & Earn. Those are the listings you would need to outrank.

Is "reward" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

Check “reward” in your market, free

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