Google PlayUSUnited Statesen-US

sos” keyword difficulty & traffic

How hard it is to rank for sos on Google Play in United States, how much it is searched, and the apps you would compete with.

Difficulty

Hard
70/ 100

High competition. Established apps hold the top spots, so expect a sustained effort or target long-tail variations.

Search traffic

High
96/ 100

Excellent traffic potential: this keyword is popular and could drive significant installs.

Efficiency (KEI)

Excellent

High demand with manageable competition.

KEI 1.37 · traffic vs difficulty

Competitor strength

Moderate

Competitors have moderate strength, so a well-optimized app can climb.

50/100 across the top apps

Should you target it?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

  • Top apps for it see an estimated 1k installs on average.
  • Top-3 app strength: 67/100 (higher means tougher incumbents).
  • Top apps updated their listing about 57 days ago on average.

Top apps ranking for “sos

The listings you would compete with. These hold the top spots on Google Play in United States right now.

  1. 1
    SOS Alert | Emergency & Safety

    SOS Alert | Emergency & Safety

    tools

    4.5
  2. 2
    App SOS Guard

    App SOS Guard

    productivity

    4.4
  3. 3
    SOS  Safety Alert app

    SOS Safety Alert app

    tools

    4.4
  4. 4
    International SOS Assistance

    International SOS Assistance

    travel and local

    4.0
  5. 5
    SOS Mobile

    SOS Mobile

    business

    4.3
  6. 6
    My SOS Family Emergency Alert

    My SOS Family Emergency Alert

    communication

    3.7
  7. 7
    SOS APP

    SOS APP

    tools

  8. 8
    SOS

    SOS

    lifestyle

  9. 9
    SOS Driver

    SOS Driver

    auto and vehicles

  10. 10
    Active SOS

    Active SOS

    parenting

  11. 11
    SOS Emergency & Safety Alerts

    SOS Emergency & Safety Alerts

    lifestyle

  12. 12
    Splashtop SOS – Remote Support

    Splashtop SOS – Remote Support

    tools

    3.6

What the top apps have in common

The words that recur most across the apps ranking for “sos”. Weave the relevant ones into your title, subtitle, and description.

sos×98emergency×16alert×13game×13safety×11app×9family×4online×4

Related keywords

A basket of related long-tail terms usually beats chasing one hard head keyword.

Frequently asked questions

How hard is it to rank for "sos" on Google Play?

"sos" scores 70 out of 100 for difficulty on Google Play in United States, which is hard. The apps in the top 3 are moderately strong (app power 67/100). High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

How much search traffic does "sos" get?

It scores 96 out of 100 for search traffic (high), with the top apps for it seeing an estimated 1k installs on average. Traffic scores are relative to the whole store, so a moderate score still means real, steady searches.

Which apps rank for "sos"?

Right now the top apps for "sos" on Google Play include SOS Alert | Emergency & Safety, App SOS Guard, SOS Safety Alert app, International SOS Assistance, SOS Mobile. Those are the listings you would need to outrank.

Is "sos" worth targeting for an indie app?

High traffic but hard. Established apps hold the top spots, so target long-tail variations of it instead.

What keywords are related to "sos"?

Related search terms include games. Building a basket of related long-tail keywords usually beats chasing one hard head term.

Check “sos” in your market, free

This page covers sos on Google Play in United States. A free Applyra account unlocks its difficulty, traffic and ranking apps on the App Store too, in any country and language, and tracks your own app’s live rank for it, updated daily.

New to keyword research? Read the complete ASO guide, or browse more in keyword insights.